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Center for Global Competitiveness

Not only since Michael Porter's "Competitiveness of Nations" it has been clear, that companies can only be successful internationally if the environment allows it or even better if it supports the growth of these companies. In our center, we focus on precisely the relationship between companies and their international economic, political and social environment.

Leadership & Team

Continuing Education

Our continuing education programs provide up-to-date and practical knowledge in our focus areas. By contributing our expertise, we offer you optimal support to be successful in global competition.

All continuing education courses at a glance

Research

Our team, which consists of experts from various disciplines with extensive experience, conducts research on current and practice-relevant issues. Below you will find some of our current research projects:

  • Bauen 4.0
    The "Bauen 4.0" project aims to investigate the impact of the use of new technologies on CO2 emissions in the construction industry.
  • Evaluation and Testing of new cross-boarder cooperation in additive manufacturing
    Additive manufacturing, also known as 3D printing, has the potential to fundamentally change international value and supply chains. The Interreg-funded project is about helping local SMEs successfully participate in the emerging global market.
  • Business Models of a Dentistry Network
    In rural areas it is becoming increasingly difficult to maintain dental practices. ASAM & Partners want to offer an innovative solution by means of a dental practice network.

All research projects at a glance

Service and Consulting Offerings

We advise companies, international organizations and institutions according to their needs and our extensive expertise and experience by providing customized consulting solutions. Our strength lies in solving practical business problems using scientific knowledge and research techniques. Working closely with the client, we design business models for the company and provide support in establishing a strong market position.

Our team also has a well-established business and academic network and close ties to international contacts.

Our current service and consulting activities focus on the following competence areas:

  • Nearshoring solutions
    We have studied the nearshoring trend in more detail and developed an IT Nearshoring Index from it, which is updated annually. This company-specific and personalized nearshoring index is able to determine optimal nearshoring locations. This enables companies to be supported in their location evaluation by means of location risk assessments. Several IT companies have already made use of this service of a customized index.
  • Applied Negotiation
    Our International Negotiation specialist Khaldoun Dia-Eddine regularly trains companies and their employees in negotiation techniques, including an established Swiss security company.
  • Digital Diplomacy
    The CGC develops analyses on the success factors of the digital transformation and what these mean for digital foreign policy.
  • Management of the office of the Swiss-Japanese Chamber of Commerce (SJCC)
    For six years (2016-2021), Dominique Ursprung managed the office of the Swiss-Japanese Chamber of Commerce. The Zurich-based association promotes Swiss-Japanese economic relations and has 300 members. All six years ended with a profit, raising the chamber's profile as a key player in bilateral relations.
  • Secretariat for the Switzerland-Japan Parliamentary Group
    Since 2016, Dominique Ursprung has served as secretary of the parliamentary group, which supports exchanges between parliamentarians from Switzerland and Japan.
  • Tailor-Made Study Trips