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CAS Swiss Biodesign for MedTech Innovators

The CAS Swiss Biodesign for MedTech Innovators provides future innovation leaders with tools to identify major market opportunities and invent high potential products in the field of MedTech, HealthTech and Invitro Diagnostics.

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At a glance


Certificate of Advanced Studies ZHAW in Swiss Biodesign for MedTech Innovators (12 ECTS)


on request


CHF 8'200.00

Comment on costs: 

Price adjustment from 01.07.2024

  • CAS courses from the autumn semester 2024 cost CHF 8,340. Registrations before 1 July 2024 still benefit from the previous price of CHF 8,200.

This includes all course-related course materials and the examination fees.


  • ZHAW School of Management and Law / Campus St.-Georgen-Platz, 8401 Winterthur
  • Online
  • Partner Hospital, Off-site hotel

Language of instruction:


Jonathan Douissard
«The course was incredible: An amazing quality of speakers from the beginning to the end and the hands-on experience to run through the whole process of innovation. As far as I know, a one of its kind in this part of Europe.»

Jonathan Douissard, MD and Staff Surgeon, University Hospital of Geneva, Swiss Biodesign Alumni

Objectives and content

Target audience

This training aims at aspiring corporate intrapreneurs and start-up entrepreneurs passionate about developing radically new medical technology.

Candidates must possess at least three years of professional healthcare experience in e.g. medicine, clinical research, product management, sales, business development, R&D, or software development.

The program is limited to 16 participants (max. 2 of the same company) to ensure a highly effective learning and coaching experience.


  • Empowering future innovation leaders to initiate and successfully commercialize high-risk product innovations and drive change within your organisation
  • Systematically identifying unmet needs and ideating innovative solutions
  • Objectively validating needs, concepts and market potential
  • Accelerating projects with in-depth understanding of design thinking tools
  • Understanding board and investor criteria for compelling business cases
  • Addressing common pitfalls in health technology projects in start-ups and corporations
  • Benefiting from hands-on experience of serial-innovators and industry experts
Pryanka Chadha
«The Swiss Biodesign Bootcamp has taught me invaluable tools around product innovation that I will continue to use in everyday life. I now have a different way of thinking and have met incredible people along the journey.»

Pryanka Chadha, Masters BioMedical Eng, Technology Risk Analyst, PWC London, Swiss Biodesign Alumni 2019


The course will build upon the industry-leading Stanford Biodesign process and textbook:

Biodesign – The Process of Innovating Medical Technologies

  • Design thinking
  • Needs finding and selection
  • Disease and current treatment standards
  • Global health technology market
  • MedTech regulation US and Europe
  • MedTech regulation Europe
  • MedTech reimbursement
  • Business case analysis
  • Patent search
  • Funding options
  • Clinical study overview
  • Startup and corporate challenges
  • Concept development and testing

Workshops, coaching and insider talks will provide ample opportunity for direct interaction with experts.

Course Design

This course is modelled on the pioneering Biodesign training concept of Stanford University, that has been adopted by leading universities around the world. Participants will benefit from lectures by Stanford and local faculty, top tier MedTech innovators and medical experts, clinical immersion and an exclusive international network.

For more information, do not hesitate to arrange a one-to-one consultation call with the Program Head, Dr. Jens Haarmann.


Methods of instruction include lectures, creativity workshops, study of genuine cases and interdisciplinary group work, e.g.:

  • Several days of clinical immersion in clinics and operating rooms
  • Interdisciplinary exercises and group work
  • Shadowing and interviews of physicians, nurses and patients
  • Coaching by senior industry experts and entrepreneurs
  • Frequent presentations

An online test on the pre-readings (25%), a presentation of the customer needs validation to conclude Block I (25%) and the presentation and report of the final product and business concept at the end of Block II (50%).

More details about the implementation

Part-time course with classes from 8.30 am to 5.30 pm plus evening group work. Participants are expected to be proficient in oral & written English.

Christian Frei
«My personal highlight of the past five years. The course provides the missing piece on how to come to a real need-based business case and provides everything to go one step further.»

Christian Frei, Master Audiologist, Senior Custom Project Leader, Sonova, Stäfa Swiss Biodesign Alumni

Enquiries and contact


Institute of Marketing Management


Offered in cooperation with


Admission requirements

  • Permitted are graduates of universities of applied sciences or universities with at least three years of professional experience in technical, medical or business-related fields and sufficient knowledge of English (at least level B2).
  • Professionals without a university degree can be admitted provided they have at least six years of the above-mentioned professional experience and corresponding further education certificates (higher technical college or higher technical examination with federal certificate/diploma). Also expected is a letter of motivation in englisch and sufficient knowledge of Englisch (at least Level B2).
  • The final admission decision is made by the study management after an admission interview.

Information for applicants

  • One page motivational letter, CV and latest diplomas
  • Don't hesitate to contact the program management for any questions
  • Early-bird application deadline by May 2 (CHF 500 fee reduction)

Start Application deadline Registration link
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