Dr. Kurt Alexander Ackermann

Dr. Kurt Alexander Ackermann
ZHAW
School of Management and Law
Behavioral Marketing
Theaterstrasse 17
8400 Winterthur
Personal profile
Position at the ZHAW
Senior Lecturer
Professional development teaching
- MAS Digital Marketing
- CAS Behavioral Insights for Marketing
- CAS Customer-Centric Transformation
- CAS Marketing Analytics
Expertise and research interests
Behavioral Economics, Psychology, Decision Theory, Game Theory
Educational background
Dr. sc. ETH, Decision Theory & Behavioral Game Theory, 2014, Swiss Federal Institute of Technology (ETH) Zurich
MSc UZH, Psychology, 2009, University of Zurich
Professional milestones
FehrAdvice & Partners, Zurich, Consultant
ETH Zurich, Research Associate
Institute for Work Research and Organizational Consulting (iafob), Zurich, Intern
Projects
- Employee Engagement in der Arbeitswelt der Zukunft / Team member / Project ongoing
- User-Centric Privacy Policy: A GDPR-Compliant Policy Which Users Understand / Team member / Project completed
- "Willingness-to-share-personal-data" / Team member / Project completed
Publications
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Ackermann, Kurt Alexander; Murphy, Ryan O.,
2019.
Games.
10(1),
pp.15-48.
Available from: https://doi.org/10.3390/g10010015
-
Fleiß, Jürgen; Ackermann, Kurt Alexander; Fleiß, Eva; Murphy, Ryan O.; Posch, Alfred,
2019.
Central European Journal of Operations Research.
Available from: https://doi.org/10.1007/s10100-019-00619-y
-
Greiff, Matthias; Ackermann, Kurt; Murphy, Ryan,
2018.
Games.
9(4),
pp.80-104.
Available from: https://doi.org/10.3390/g9040080
-
Nax, Heinrich H.; Murphy, Ryan O.; Ackermann, Kurt Alexander,
2015.
Economics Letters.
135,
pp.133-136.
Available from: https://doi.org/10.1016/j.econlet.2015.08.008
-
Murphy, Ryan O.; Ackermann, Kurt Alexander,
2015.
Social preferences, positive expectations, and trust based cooperation.
Journal of Mathematical Psychology.
67,
pp.45-50.
Available from: https://doi.org/10.1016/j.jmp.2015.06.001
-
Ackermann, Kurt Alexander; Fleiss, Jürgen; Murphy, Ryan,
2014.
Reciprocity as an individual difference.
Journal of Conflict Resolution.
60(2),
pp.340-367.
Available from: https://doi.org/10.1177/0022002714541854
-
Ackermann, Kurt Alexander,
2014.
Zürich:
ETH Zürich.
Diss. ETH ; 22135.
Available from: https://doi.org/10.3929/ethz-a-010273775
-
Klaas, Michael; Ackermann, Kurt Alexander; Fleiss, Jürgen,
2019.
.
In:
Bergner, Sabine; Fleiss, Jürgen; Gutschelhofer, Alfred, eds.,
Wandel gestalten : Beiträge der Managementforschung zu Herausforderungen der Unternehmensführung.
Graz:
Leykam.
pp.211-227.
Styrian Spirit of Management ; 2.
-
Ackermann, Kurt Alexander; Fleiss, Jürgen,
2019.
.
In:
Bergner, Sabine; Fleiss, Jürgen; Gutschelhofer, Alfred, eds.,
Wandel gestalten : Beiträge der Managementforschung zu Herausforderungen der Unternehmensführung.
Graz:
Leykam.
pp.265-277.
Styrian Spirit of Management ; 2.
-
Ackermann, Kurt Alexander; Furchheim, Pia,
2018.
Emotionen und deren Bedeutung für das Marketing : eine Einführung
.
In:
Rüeger, Brian; Hannich, Frank; Fuchs, Rainer; Müller, Steffen; Klaas, Michael; Suvada, Adrienne, eds.,
Emotionalisierung im digitalen Marketing : erfolgreiche Methoden für die Marketingpraxis.
Stuttgart:
Schäffer-Poeschel.
pp.11-26.
-
Ebert, Nico; Ackermann, Kurt Alexander; Heinrich, Peter,
2020.
Does context in privacy communication really matter? : a survey on consumer concerns and preferences [paper].
In:
CHI '20 : Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems.
2020 CHI Conference on Human Factors in Computing Systems, Honolulu, Hawaii, 25-30 April 2020.
New York:
Association for Computing Machinery.
Available from: https://doi.org/10.1145/3313831.3376575
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Ackermann, Kurt Alexander; Heim, Nina; Collenberg, Anja; Lenggenhager, Vera Nina; Müller, Steffen; Furchheim, Pia,
2020.
Winterthur:
ZHAW Zürcher Hochschule für Angewandte Wissenschaften.
Available from: https://doi.org/10.21256/zhaw-20571
-
Rüeger, Brian; Gehring, Bettina; Ackermann, Kurt Alexander; Miesler, Linda,
2018.
Willing to share? When it comes to data, who will share what and why?.
Research Features.
125,
pp.98-101.
Available from: https://cdn2.researchfeatures.com/wp-content/uploads/2018/03/Willing-to-share.-When-it-comes-to-data-who-will-share-what-and-why.pdf
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Murphy, Ryan O.; Ackermann, Kurt Alexander,
2013.
Social value orientation : theoretical and measurement issues in the study of social preferences.
Personality and Social Psychology Review.
18(1),
pp.13-41.
Available from: https://doi.org/10.1177/1088868313501745
Ackermann, K.A. (2014). Social Value Orientation: An analysis of measurement, form, predictive power, and malleability of social preferences. Doctoral Dissertation, ETH Zurich.
Ackermann, K.A., Fleiß, J. & Murphy, R.O. (2016). Reciprocity as an individual difference. Journal of Conflict Resolution, 60(2), 340-367.
Nax, H.H., Murphy, R.O. &, Ackermann, K.A. (2015). Interactive preferences. Economic Letters, 135, 133-136.
Murphy, R.O. & Ackermann, K.A. (2015). Social preferences, positive expectations, and trust based cooperation. Journal of Mathematical Psychology, 67, 45-50.
Murphy, R.O. & Ackermann, K.A. (2014). Social value orientation: Theoretical and measurement issues in the study of social preferences. Personality and Social Psychology Review, 18(1), 13-41.
Murphy, R.O., Ackermann, K.A. & Handgraaf, M.J.J. (2011). Measuring social value orientation. Judgment and Decision Making, 6(8), 771-781.