Delete search term


Quick navigation

Main navigation

Prof. Dr. Guido Keel

Prof. Dr. Guido Keel

Prof. Dr. Guido Keel
ZHAW School of Applied Linguistics
Institute of Applied Media Studies
Theaterstrasse 15c
8400 Winterthur

+41 (0) 58 934 77 65

Personal profile

Position at the ZHAW

Director, IAM Institute of Applied Media Studies

Professional development teaching

MAS Communication Management and Leadership

CAS Politische Kommunikation

Expertise and research interests

Journalism Research, Media in Development

Educational background

Studies at the University of Zürich, Masters Degree 1998 in Social Anthropology, Mass Communication and Economic and Social History; PhD in Mass Communication in 2011.

Professional milestones

Rieter: Corporate Communications
Marcel Bernet Public Relations: PR Consultant
UBS Marketing: Editor
Luzerner Medien: Online Editor
Sulzer: Corporate Communications
Seminar für Publizistikwissenschaft, University of Zurich: Research Assistant

Membership of networks



Articles in scientific journal, peer-reviewed Books and monographs, peer-reviewed Book parts, peer-reviewed Other publications Oral conference contributions and abstracts