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Prof. Dr. Wibke Weber

Prof. Dr. Wibke Weber

Prof. Dr. Wibke Weber
ZHAW School of Applied Linguistics
Media Linguistics
Theaterstrasse 15c
8400 Winterthur

+41 (0) 58 934 62 09

Personal profile

Management role

Head, Professor of Media Linguistics (Co-Chair)

Position at the ZHAW

Professor of Media Linguistics (Visual Communication)


Expertise and research interests

Visual semiotics, data visualization, information graphics, visual storytelling, virtual reality, digital journalism, multimodal genres, comics journalism, information design, text design, radio journalism.

Current research projects:

From Print to Digital: Re-Defining Narrativity for Interactive Digital Media. Academic Research Fund, Ministry of Education, Singapore. 2017–2020. (External Collaborator).

Innovative Data Visualization and Visual-Numeric Literacy (INDVIL). Funded by the Norwegian Research Council. 2016–2019. (Project Partner). www.indvil.org

Completed research projects:

IC-IC: Enhancing interconnectivity through infoconnectivity.
Enhancing interconnectivity of short and long distance transport networks through passenger focused interlinked information-connectivity. 7th EU Framework Programme. 02/2011-12/2012.
(Co-PI for university consortium member Stuttgart Media University HdM; 300.000 Euro).

Interactive Information Graphics. Funded by the Federal State
of Baden-Wuerttemberg, Germany, Ministry of Science,
Research, and the Arts. 02/2009-01/2011.
(Principal Investigator; 120.000 Euro).

Visualization and Interactive Information Graphics – the Eastern Perspective. An Intercultural Research Project about Visual Storytelling. Funded by Nanyang Technological University (NTU), Singapore. 02/2011-­ 12/2012. (Collaborator).

Several Research Projects on Campus Radio, funded by the
LFK, Media Authority of Baden-Württemberg, 2003-2010
(Principal Investigator and Co-PI; ca. 180.000 Euro).

Educational background

PhD degree in German Literature, Goethe University Frankfurt/M. (Thesis: Strukturtypen des Hörspiels)

PhD scholarship Federal State of Hesse

Master of Arts in German Literature, Theatre, Film and Television Arts, Spanish Literature, Goethe University Frankfurt/M., Germany

Professional milestones

2014 ff. ZHAW, IAM
Visiting Professor, Nanyang Technological University (NTU), Singapore, Wee Kim Wee School of Communication and Information (2013, Semester 1)

Co-initiator of the Convergent Media Center (CMC at HdM); member of the board of directors

Since 2005
Consultant for web projects/web usability (e.g. Porsche, Claas), multimedia journalism (e.g. SWR, Publisuisse, Pabel-Moewig-Verlag)

Co-founder and chairwoman of the Campus Radio Stuttgart

Chair of Information Design, Stuttgart Media University (HdM)

Full professor of Information Design, Stuttgart Media University (HdM)

Web editor and journalist at the German public broad-casting station SWR (ARD, Baden-Baden); news desk

Multimedia reporter and web editor at Hubert Burda Media, Germany; department of cultural news

Editor at the German public broadcasting station hr, Kulturwelle hr2 (ARD, Frankfurt/M.); responsible for the website of hr2

Editor and radio journalist at the German public broadcasting station hr (ARD, Frankfurt/M.), department of cultural news

Research assistant, Institut für Jugendbuchforschung, Goethe University Frankfurt/M.

Journalist for several radio stations, print and online

Membership of networks


Publications and conference contributions

Other publications

Weber, Wibke (2017). Mittendrin sein in der Geschichte: Virtual Reality. Spot on marketing. Der Newsletter für Marketing und Business Development. Dezember 2017. www.spot-on-marketing.com/beitraege/mittendrin-sein-in-der-geschichte-virtual-reality/

Weber, Wibke (2016). Transparent, authentisch, anschaulich: das Genre Comic-Journalismus: Interview. Fachjournalist-Podcast 29. Juli 2016.. Fachjournalist-Podcast: www.fachjournalist-podcast.de/transparent-authentisch-anschaulich-das-genre-comic-journalismus/

Weber, Wibke (2014). Fachdaten einfach aufbereiten: Interview (8. August 2014). www.buergerhaushalt.org