Dr. Stefan Schuppisser

Management role

Programme Director, BSc Business Administration with a Specialization in General Management

Position at the ZHAW

Program Director BSc Business Administration with a Specialization in General Management
Senior Lecturer in Strategic Management

www.zhaw.ch/sml/bachelor

Membership of networks

• Management & Organizational Behavior Teaching Society

• Kucza, Gunther; Schuppisser, Stefan; Loretan, Stephan,

  2018.

  Wertschöpfungsorientierte Strategiearbeit : ein Onelinetool für mittelständische Unternehmen.

  Zeitschrift Führung + Organisation.

  87(3), pp. 180-184.

• Polonsky, Michael; Schuppisser, Stefan; Beldona, Srikanth,

  2002.

  A stakeholder perspective for analyzing market relationships.

  Journal of Market-focused Management.

  5(2), pp. 109-126.

  Available from: https://doi.org/10.1023/A:1014091926179

• Schuppisser, Stefan,

  2002.

  Stakeholder Management : Beziehungen zwischen Unternehmungen und nicht-marktlichen Stakeholder-Organisationen : Entwicklung und Einflussfaktoren.

  Haupt.

  Schriftenreihe des Instituts für betriebswirtschaftliche Forschung an der Universität Zürich ; 92.

  ISBN 9783258065434.

• Pichel, Kerstin; Schuppisser, Stefan; Kucza, Gunther,

  2014.

  Strategieprozesse : Inhalte, Abläufe und Phasen

  .

  In:

  Pichel, Kerstin; Lüthi, Erika, eds.,

  Strategie und Diversität : Moderationsmethoden, Erfahrungen, Workshopdesigns.

  Bern:

  Haupt.

  pp. 25-68.

• Schuppisser, Stefan; Kucza, Gunther,

  2014.

  Strategisches Management

  .

  In:

  Meyer, Conrad; Nagel-Jungo, Gabriela; Brockhaus-Soldenhoff, Nicole, eds.,

  Basiswissen BWL : ein praxisorientierter Leitfaden.

  Zürich:

  Schulthess.

  pp. 569-644.

  Kleiner Merkur.

• Berlinger, Lucien; Schuppisser, Stefan,

  2006.

  Strategisches Performance Management / Balanced Scorecard bei der Zürcher Kantonalbank

  .

  In:

  Horváth & Partners, ed.,

  Performance Management in der Praxis : Unternehmensziele, Führungsprozesse, Massnahmen, neue Wege und innovative Lösungen.

  Zürich:

  Versus.

  pp. 241-258.

• Krugmann, Beate; Schuppisser, Stefan,

  2005.

  Mit einem durchgängigen Strategieprozess zum Erfolg : von der Strategieentwicklung bis zum Controlling der Strategieumsetzung

  .

  In:

  Meyer, Conrad, ed.,

  Finanz- und Rechnungswesen : Jahrbuch 2005.

  Zürich:

  WEKA.

  pp. 159.

• Reimann, Olivier; Thomas, Oliver; Kucza, Gunther; Schuppisser, Stefan,

  2021.

  First insights on brand attitude towards a retailer’s individual private labels [paper].

  In:

  Martínez-López, Francisco J.; Gázquez-Abad, Juan Carlos, eds.,

  Advances in National Brand and Private Label Marketing.

  8th International Conference on Research on National Brand and Private Label Marketing (NB&PL 2021), online, 22-23 June 2021.

  Cham:

  Springer.

  pp. 20-23.

  Springer Proceedings in Business and Economics.

  Available from: https://doi.org/10.1007/978-3-030-76935-2_3

• Seiler, Roger; Kucza, Gunther; Schuppisser, Stefan,

  2018.

  Product reviews with a social context : an experiment on online wine reviews in Switzerland [paper].

  In:

  10th & 11th international conferences on new challenges in management and business.

  NCM Conference, Dubai, United Arab Emirates, 23 March 2018.

  pp. 35.

• Seiler, Roger; Schuppisser, Stefan; Koruna, Stefan,

  2018.

  Trust in motorcycle brands : an empirical study on brand personality and trust building measures on motorcycle websites [paper].

  In:

  10th & 11th international confernces on new challenges in management and business.

  NCM Conference, Dubai, United Arab Emirates, 23 March 2018.

  pp. 74.

• Polonsky, Michael; Schuppisser, Stefan; Beldona, Srikanth,

  2003.

  Developing relationships : a nonlinear process [paper].

  In:

  Falt, Helen, ed.,

  Research in contemporary issues of marketing : best paper series of the inaugural Australian Conference of the Chartered Institute of Marketing : a research volume.

  Inaugural Australian Conference of the Chartered Institute of Marketing, Sydney, Australia, 20-22 August 2003.

  South Penrith, N.S.W.:

  School of Marketing and International Business.

  pp. 51-66.

• Schuppisser, Stefan,

  1999.

  How research on social movement organizations can improve stakeholder management practice [paper].

  In:

  International association for business and society : proceedings.

  10th Annual Meeting of the International Association for Business and Society, Paris, France, 24-28 June 1999.

  International Association for Business and Society.

  pp. 875-886.

• Schuppisser, Stefan,

  1998.

  A framework to analyze the evolution of relationships between firms and non-market stakeholder organizations (NMSOs) [paper].

  In:

  Proceedings of the international association for business and society.

  9th Annual IABS Conference, Kailua-Kona, USA, 11-14 June 1998.

  International Association for Business and Society.

  pp. 1035-1046.

  Available from: https://doi.org/10.5840/iabsproc1998996

• Polonsky, Michael J.; Schuppisser, Stefan,

  1998.

  A stakeholder perspective to developing a supportive network of marketing [paper].

  In:

  Marketing connections : abstracts of papers presented at the Australia New Zealand Marketing Academy Conference, University of Otago, Dunedin, New Zealand, 30 November-2 December, 1998.

  Australia New Zealand Academy of Marketing Conference, Dunedin, New Zealand, 30 November - 2 December 1998.

  Dunedin:

  University of Otago.

  pp. 2017-2023.

• Schuppisser, Stefan,

  1996.

  Exploring theoretical relationships between charismatic leadership theory and corporate social performance [paper].

  In:

  Seventh Annual Meeting of International Association for Business and Society (IABS), Santa Fe, USA, 21-24 March 1997.

  International Association for Business and Society.

  pp. 593-604.

  Available from: https://doi.org/10.5840/iabsproc1996756

• Kucza, Gunther; Schuppisser, Stefan; Gaupp, Michael,

  2012.

  Wie systematische Unternehmensentwicklung in KMU gelingen kann.

  Organisator.

  2012(8), pp. 26-27.

• Kucza, Gunther; Schuppisser, Stefan; Gaupp, Michael,

  2012.

  Wie Unternehmen ihre Wertschöpfung einfach überprüfen können : Diagnosetool Wertschöpfungsnavigator, Teil 1.

  KMU Magazin.

  2012(4), pp. 82-86.

• Schuppisser, Stefan; Kucza, Gunther; Gaupp, Michael,

  2012.

  Wie Unternehmen ihre Wertschöpfungspotenziale aktivieren können : Diagnosetool Wertschöpfungsnavigator, Teil 2 / 2.

  KMU Magazin.

  2012(5), pp. 100-104.

  Available from: https://www.kmu-magazin.ch/forschung-entwicklung/wie-unternehmen-ihre-wertschoepfungspotenziale-aktivieren-koennen

• Schuppisser, Stefan; Giese, Monika; Stoll, Bernhard,

  2011.

  Competitive Intelligence in Schweizer KMU.

  Winterthur:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

• Schuppisser, Stefan; Kucza, Gunther; Cometta, Claudio; Hertach, Christian,

  2011.

  KMU-Strategiebarometer 2011.

  Winterthur:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

  Available from: https://doi.org/10.21256/zhaw-974

• Angerer, Alfred; Kucza, Gunther; Schuppisser, Stefan,

  2011.

  Machtspiele lohnen sich nicht.

  Deutsche Verkehrs-Zeitung.

  44, pp. 6.

• Angerer, Alfred; Kucza, Gunther; Schuppisser, Stefan,

  2011.

  Teure Machtspiele.

  Log.kompass.

  2011(7/8), pp. 28-29.

• Cometta, Claudio; Kucza, Gunther; Schuppisser, Stefan; Hertach, Christian; Reidenbach, Judith,

  2009.

  KMU Strategie-Barometer : eine Standortbestimmung von Schweizer Klein-, Mittel- und Grossunternehmen.

  Winterthur:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

  Available from: https://doi.org/10.21256/zhaw-3375

• Stoll, Bernhard; Schuppisser, Stefan,

  2009.

  Nachrichten in Unternehmen.

  Schweizer Soldat.

  84(7/8), pp. 30-33.

  Available from: https://doi.org/10.5169/seals-717265

• Schuppisser, Stefan,

  2003.

  Von der Strategie zum Budget : wie mit der Balanced Scorecard die Fähigkeit zur Strategieumsetzung verbessert werden kann.

  Planung und Produktion.

• Schuppisser, Stefan,

  2001.

  The diAx Case (A) : taking advantage of the liberalisation in the Swiss telecommunications industry.

  Case

  ; 301-053-1.

  Zürich:

  European Case Clearing House.

• Schuppisser, Stefan,

  2001.

  The diAx Case (B) : deciding on the timing of entry into the liberalised fixed telephony market in Switzerland.

  Case

  ; 301-054-1.

  Zürich:

  European Case Clearing House.

• Schuppisser, Stefan,

  2001.

  The diAx case (C) : non-market challenges in the Swiss wireless telephony business.

  Case

  ; 301-055-1.

  Zürich:

  European Case Clearing House.

• Rühli, Edwin; Schuppisser, Stefan,

  1994.

  Switzerland and its industry in international competition.

  Columbia Journal of World Business.

  29(4), pp. 54-65.

  Available from: https://doi.org/10.1016/0022-5428(94)90033-7

• Reimann, Olivier; Thomas, Oliver; Kucza, Gunther; Schuppisser, Stefan,

  2020.

  How sport sponsorships affect motivation for sport consumption : the role of perceived brand sincerity.

  In:

  20th EURAM Annual Conference, Dublin, Ireland, 4-6 December 2020.

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