Master of Advanced Studies (MAS)

MAS Customer Relationship Management
MAS Product Management
MAS Digital Marketing
MAS Marketing Management
MAS Health Care & Marketing (Kooperation mit Winterthurer Institut für Gesundheitsökonomie)

Certificate of Advanced Studies (CAS)

CAS Advanced Digital Marketing
CAS Agile Marketingorientierung
CAS Behavioral Insights for Marketing
CAS Brand Management
CAS Customer Lifecycle & Cross Channel CRM
CAS Digital Marketing
CAS Digital Product Management
CAS Health Care Marketing
CAS Industrial Product Management
CAS Innovation, Customer Experience Management & Service Design
CAS Strategisches Marketing
CAS Marketing Analytics
CAS Marketing Technology
CAS Marketing- & Corporate Communications
CAS Marketing & Kommunikation in NPO
CAS Pricing & Sales
WBK Auftrittskompetenz
WBK Behavioral Economics for Marketers

CAS Starttermine ab FS19 (PDF 73,2 KB)
Factsheet Weiterbildungsteilnehmende IMM (PDF 160,5 KB)