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Swiss MarTech Summit 2027

Information, inspiration and networking around MarTech and AI. We bring together the Swiss MarTech community.

Welcome to the Swiss MarTech Summit, the event for everyone interested in MarTech, from Switzerland, for Switzerland.

(Swiss) MarTech tools, company cases, agencies, the latest insights from research, and plenty of room for networking: that's what awaits you at the Swiss MarTech Summit, in keynotes, tracks and at the stands.

Join us when the industry gets together and stay up to date in this fast-moving, ever-changing world. The Summit gives you the knowledge you need. Register now!

Join us on 2 June 2027 in the Aula of the Volkartgebäude in Winterthur. The event is organised by the MarTech Lab and the ZHAW Institute of Marketing Management. Register now!

Event Informationen


Programme (subject to change)

13:00 – 13:30    Arrival & welcome drink
13:30 – 13:45    Welcome & introduction
13:45 – 14:15     Keynote I
14:30 – 16:15     Break-out tracks (3 × 30 min., parallel session choice)
16:30 – 16:45    MarTech Switzerland: status quo
16:45 – 17:15     Award candidate presentations & voting
17:15 – 17:45      Keynote II
from 18:00        Apéro, networking

 

Location:
Winterthur, Campus St.-Georgen-Platz / SW Volkartgebäude, St.-Georgen-Platz 2, 8400 Winterthur / Aula


Cost:
Take advantage of the early-bird price of CHF 100 and secure your ticket by 31 December 2026.

Swiss MarTech Award 2027

As part of the Swiss MarTech Summit, we present the Swiss MarTech Award 2027:
the award for pioneering innovations in marketing technology.

Take the opportunity to present your MarTech solution to a distinguished audience from business, academia and technology.

Whether you're a start-up, an established company or an agency, we're looking for projects that show how technology is shaping the marketing of tomorrow.

Zum SMTA2027

Award-Website

Host

Portrait of David Kübler, Moderator SMTS2027

Moderator: David Kübler

David, a lecturer at the ZHAW Institute of Marketing Management and former Head of Presentation at Radio TOP, will host our event. With his many years of experience in radio and his authentic style, he creates a pleasant and lively atmosphere. He guides the audience through the programme, ensures smooth transitions between sessions and actively engages the audience with his charming hosting style.

Presenting Partner: iundf Marketing Technology

Based on a customer-centricity approach, iundf Marketing Technology AG provides consulting in areas including ABM, demand generation, inbound marketing, loyalty programmes and the use of AI in marketing, as well as performance, tracking and analysis of implemented use cases. They also provide expert technological support to their clients in selecting, implementing, integrating and extending marketing automation systems and CDPs. Find out more about our partner here.

Executive Education

Do you want to shape the marketing of the future? In the CAS Marketing Technology programme (available in German only), you gain the interface expertise between marketing and IT to tackle your organisation's technological challenges strategically.

Location

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