Nadine Stahl
Nadine Stahl
ZHAW
School of Management and Law
Center of Marketing Technology
Theaterstrasse 17
8400 Winterthur
Projects
- Human-AI Teaming in Information Service Innovation / Team member / ongoing
- Micromate – Learning support through digital learning assistant / Team member / completed
Publications
Written conference contributions, peer-reviewed
Stahl, N. et al. (2024) 'Automated consulting services : perspectives of customers, consultants and companies', in Reis, J. L. et al. (eds) Marketing and Smart Technologies : Proceedings of ICMarkTech 2023, Volume 1. Singapore: Springer, pp. 375–387. doi: 10.1007/978-981-97-1552-7_25.
Other publications
Heierli, R. et al. (2025) Content Marketing Studie 2025 : Einsatz und Verbreitung des Content Marketing in der Schweiz. Winterthur: ZHAW Zürcher Hochschule für Angewandte Wissenschaften. doi: 10.21256/zhaw-2552.