Boosting customer relationships & loyalty through innovative data-usage for dynamic pricing and personalized price offers
At a glance
- Project leader : Reto Heierli, Dr. Nina Heim
- Project budget : 15'000
- Project status : ongoing
- Funding partner : Innosuisse (Innovationsscheck / Projekt Nr. 68577.1 INNO-SBM)
- Project partner : MAAG Music & Arts AG
- Contact person : Frank Hannich