Prof. Christian Vögtlin in the SME Portal’s “Topic of the Month”: Small Steps with Big Impact
Sustainability and social responsibility are no longer just a nice-to-have for Swiss companies. But how can ESG and CSR criteria actually be implemented? A current article on the KMU-Portal highlights practical approaches – from selecting relevant topics to setting realistic goals.
In its September “Topic of the Month,” the Swiss SME Portal addresses the importance of ESG and CSR criteria for businesses under the title “How can businesses integrate responsible practices?” The article also features Prof. Christian Vögtlin, who heads the Zurich Center for Sustainability Leadership at the ZHAW School of Management and Law.
The article emphasises Prof. Vögtlin’s recommendation to start with small, achievable measures: “Most of the benefits of sustainability emerge in the medium to long term, but small wins can help sustain commitment over time.”
Whether it’s social issues such as equality and inclusion, environmental measures, or access to training resources – the article makes it clear that responsible practices are feasible even for SMEs.