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School of Management and Law

ZHAW International Business Seminar Series: Business Strategy Development via Circular Economy Innovation

In this session of the International Business Seminar Series, Dr. Jenni Kaipainen will examine a new era of strategy and innovation research: companies are now finding themselves compelled to take into account the transition to a circular economy and its strategic implications for their business activities. But which strategies are the right ones for this new age of circularity?

It often remains unclear how firms innovate new business strategies that fit with the circular transition. In the current session of the International Business Seminar Series, Dr. Jenni Kaipainen will present a study that applies an analytical lens of strategic fit in a qualitative multiple-case study of 16 Finnish case firms, embedded in four case clusters.

Date

Start date: 4 December 2025, 12.30 pm

Location

ZHAW School of Management and Law, Building SW, Room 221, and online

Organizer

Zurich Center for Sustainability Leadership
Theaterstrasse 17
8400 Winterthur