ZHAW International Business Seminar Series: "Business as Usual?"

Name: ZHAW International Business Seminar Series: 'Business as Usual?'
Start: 2025-09-04T12:30:00+02:00
End: 2025-09-04T13:30:00+02:00

4 September 2025

In this session of the International Business Seminar Series, Prof. Dr. Florence Chee explores how data used to train AI systems is gathered and monetized, with a focus on ethical dilemmas in game design.

In her lecture “Business as Usual? Datafication and its Discontents with Predatory Play in the Game Industry” as part of the ZHAW International Business Seminar Series, Prof. Florence Chee from Loyola University Chicago uses a technocultural lens to examine the ethical dilemmas that arise when player data is leveraged in game design.

A key focus lies on the business models and decision-makers behind these games, which increasingly rely on data collected from individuals in vulnerable communities and contexts.

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and register for the event on 4 September