Global Competitiveness and Innovation
“Europe is our most important trading partner: Understanding it holistically is a decisive competitive advantage for Swiss companies.”
Dr. Florian Keller, Head Center for Geopolitics and Competitiveness
Every second Swiss franc is earned abroad. The resulting mandate for global competitiveness is a continuous analysis and assessment of the economic and political relationship between Switzerland and the different countries as well as the EU. We also make the resulting outcomes and developments available to our partners from industry. To this end, we offer a comprehensive range of degree and continuing education programs as well as a portfolio of services for companies.
Focus Areas
Our current focus is on the following activities and competences:
- Swiss Managers Survey: a recurring survey focusing on current business topics
- ZHAW International Business Podium: A Series of events that focuses on political and economic developments, and discusses current topics with experts and academics.