Prof. Dr. Marlies Whitehouse
Prof. Dr. Marlies Whitehouse
ZHAW
School of Applied Linguistics
Institute of Language Competence
Theaterstrasse 17
8400 Winterthur
Work at ZHAW
Position
- Professor of Professional Literacy
- Head of MA in Language and Communication
- Head of Word of the Year Switzerland
Focus
Teaching
- MA in Language and Communication
- Science Communication
- CAS Texten: professionell schreiben, redigieren, designen
Experience
- Chair Finance Committee
ABC Association for Business Communication
01 / 2024 - today - Associate editor
de Gruyter Handbook of Applied Linguistics Series
01 / 2019 - today - Associate editor
IJBC International Journal of Business Communication
01 / 2018 - today - Expert for national thesis competition of graduates
Science and Youth sjf.ch
11 / 2023 - 12 / 2024 - Treasurer
AILA International Association of Applied Linguistics
08 / 2017 - 08 / 2024 - Research associate, secretary general
ZHAW Zurich University of Applied Sciences, School of Applied Linguistics
08 / 2017 - 01 / 2023 - Research associate
ZHAW Zurich University of Applied Sciences, School of Applied Linguistics
08 / 2014 - 07 / 2017 - Communication and writing coach in financial analysis
Zurich Cantonalbank, Switzerland
09 / 2000 - 07 / 2014 - Member of editorial board, newsletter
Zurich Cantonalbank, Switzerland
01 / 2012 - 12 / 2013 - Communication and writing coach in financial analysis
Credit Suisse First Boston
08 / 1997 - 01 / 2000 - Financial analyst fixed income research
Credit Suisse First Boston
01 / 1995 - 12 / 1996 - Client advisor for major commercial customers
Swiss Bank Corporation
09 / 1991 - 12 / 1994
Network
Membership of networks
- ABC, Association for Business Communication
- Research Network Emerging Technologies in Applied Linguistics
- AILA, International Association of Applied Linguistics
- Swiss Association for Applied Linguistics
- EUPRERA European Public Relations Education and Research Association
- ELN European Literacy Network
- Honorary member of JACET, The Japan Association of College English Teachers
ORCID digital identifier
Awards
Text of the month. Dolores
Literature House Zurich, Switzerland
01 / 2007
Social media
Media presence
- SRF 1 (2025). Treffpunkt: Wort des Jahres Schweiz
- Blick (2025). Podcast Durchblick: Sprachwissenschafterin ordnet ein «Die Jugendlichen merken, dass es ein Marketing-Gag ist»
- SRF 1 (2025). Morning guest: How proficient do we need to be in spelling in the age of AI?
- Podcast (2024). Words and actions. Financial communication.
- SRF 1 (2024). Treffpunkt: Das Wort des Jahres 2024
- Blick (2024). Influencer Levi Penell (23) sucht Boomerwort des Jahres
- Nau (2024). Anyone who writes a text message follows ‘self-evident’ rules. The crux of the matter? Generations write according to different rules - and don't realise it.
- Blick (2024). Word of the Year in Switzerland
- SRF 1 (2023). Treffpunkt: Das Wort des Jahres 2023
- SRF 1 (2023). Morgengast
- SRF 2 (2023). "Monsterbank" - das Deutschschweizer Wort des Jahres 2023
- SRF 1 (2022). «Strommangellage» – Wort des Jahres 2022 der Deutschen Schweiz
- SRF 1 (2021). Covid, Gendersprache oder Klima?
- SRF 1 (2020). «Systemrelevant» ist das Wort des Jahres 2020
- SRF 1 (2020). Wird «Corona» Wort des Jahres?
- SRF 1 (2019). Wort des Jahres Schweiz: 2019 hat das Klima bewegt
- SRF 1 (2019). «Klimajugend» ist das Wort des Jahres 2019
- SRF 1 (2018). Treffpunkt: Wort des Jahres verleiht dem Doppeladler Flügel
Projects
- Professional, self-determined, and reflective communication / Project leader / ongoing
- Swiss Youth Word of the Year / Project leader / ongoing
- Modern communication of the Catholic Church / Project leader / completed
- Successful Leadership through Communication / Project leader / completed
- Optimisation of writing processes and writing products in demanding contexts / Project leader / completed
- Professionalize the Swissnex website / Co-project leader / completed
- Optimisation of reports in psychosocial family counselling / Project leader / completed
- Professional communication in religious matters / Project leader / completed
- Communication tools in addiction prevention / Project leader / completed
Publications
Articles in scientific journal, peer-reviewed
- Whitehouse, M., Ciampi, A., & Pepin, N. (2024). Word of the Year in Switzerland : its impact across the country and beyond. Tekst I Dyskurs – Text Und Diskurs, 18(1), 235–253. https://doi.org/10.7311/tid.18.2024.10
- Whitehouse, M., Rahm, H., Wozniak, S., Breunig, S., De Nardi, G., Dionne, F., Fujio, M., Graf, E.-M., Matic, I., McKenna, C. J., Steiner, F., & Sviķe, S. (2021). Developing shared languages : the fundamentals of mutual learning and problem solving in transdisciplinary collaboration. AILA Review, 34(1), 1–18. https://doi.org/10.1075/aila.00038.int
- Perrin, D., Whitehouse, M., Kriele, C., & Liste Lamas, E. (2020). Diskursanalyse im Schaufenster : ein transdisziplinärer Ansatz zur Ermittlung und Vermittlung von Wörtern des Jahres. Zeitschrift für Diskursforschung, 8(2-3), 164–189. https://doi.org/10.3262/ZFD2002164
- Whitehouse, M. (2018). The language of numbers : transdisciplinary action research and financial communication. AILA Review, 31(1), 81–112. https://doi.org/10.1075/aila.00014.whi
- Whitehouse, M., Palmieri, R., & Perrin, D. (2018). The pragmatics of financial communication - part 2 : from public sphere to investors. International Journal of Business Communication, 55(3), 267–274. https://doi.org/10.1177/2329488418779206
- Palmieri, R., Perrin, D., & Whitehouse, M. (2018). The pragmatics of financial communication - part 1 : from sources to the public sphere. International Journal of Business Communication, 55(2), 127–134. https://doi.org/10.1177/2329488418758449
- Whitehouse, M., & Perrin, D. (2015). Comprehensibility and comprehensiveness of financial analysts’ reports. Studies in Communication Sciences, 15(1), 111–119. https://doi.org/10.1016/j.scoms.2015.03.007
Books, peer-reviewed
- Whitehouse, M. (2023). Transdisciplinarity in financial communication : writing for target readers. Palgrave Macmillan. https://doi.org/10.1007/978-3-031-29115-9
- Whitehouse, M. (2022). Writing in finance : improving the communicative potential of financial analysts’ recommendations [Doctoral dissertation, Università della Svizzera italiana]. https://doc.rero.ch/record/333689
- Whitehouse, M. (2019). Schreiben in der Finanzwelt : Analysen, Methoden, Praxistipps. Springer. https://doi.org/10.1007/978-3-658-10890-8
Book chapters, peer-reviewed
- Perrin, D., & Whitehouse, M. (2024). Public storytelling in finance : the societal practice of having narratives emerge. In M. C. Gatti & J. Hoffmann (Eds.), Storytelling as a cultural practice : pedagogical and linguistic perspectives (pp. 51–72). Peter Lang.
- Perrin, D., & Whitehouse, M. (2022). Identifying and making available good practices of text production. In A. Gnach, W. Weber, M. Engebretsen, & D. Perrin (Eds.), Companion website to “Media linguistics and digital communication. With case studies in journalism, PR, and community communication” [Companion website to the book]. Cambridge University Press. https://doi.org/10.1017/9781108780445
- Whitehouse, M., & Perrin, D. (2019). Good practice verdichten : Gastkapitel mit Daniel Perrin. In Schreiben in der Finanzwelt : Analysen, Methoden, Praxistipps (pp. 83–102). Springer. https://doi.org/10.1007/978-3-658-10890-8_11
- Whitehouse, M., & Perrin, D. (2019). Interventionen verbinden : Gastkapitel mit Daniel Perrin. In Schreiben in der Finanzwelt : Analysen, Methoden, Praxistipps (pp. 103–141). Springer. https://doi.org/10.1007/978-3-658-10890-8_12
- Perrin, D., Whitehouse, M., & Zampa, M. (2017). Vom Ringen um den guten Text : kommunikatives Potenzial im Energiediskurs. In N. Rosenberger Staub & U. Kleinberger (eds.), Energiediskurs : Perspektiven auf Sprache und Kommunikation im Kontext der Energiewende (pp. 79–95). Peter Lang. https://doi.org/10.3726/978-3-0343-2581-3
- Cotter, C., Perrin, D., & Whitehouse, M. (2017). Introduction : Routledge handbook of language and media. In C. Cotter & D. Perrin (Eds.), The Routledge handbook of language and media (pp. 1–4). Routledge. https://doi.org/10.4324/9781315673134-1
- Kleinberger, U., Perrin, D., De Nardi, G., & Whitehouse, M. (2017). Angewandte Linguistik anwenden. In D. Perrin & U. Kleinberger (eds.), Doing applied linguistics : enabling transdisciplinary communication (pp. 1–8). De Gruyter. https://doi.org/10.1515/9783110496604-001
- Whitehouse, M. (2017). Financial analysts and their role in financial communication and investor relations. In V. A. Laskin (Ed.), The handbook of financial communication and investor relations (pp. 117–126). Wiley. https://doi.org/10.1002/9781119240822.ch10
Written conference contributions, peer-reviewed
- Book of abstracts of the GERAS International Conference 2024: Language use in specialized contexts from an ESP perspective. (2024). In M. Whitehouse, E. von Beyme, & S. Wozniak (Eds.), 45th GERAS Groupe d’Etude et de Recherche en Anglais de Spécialité International Conference, Winterthur, Switzerland, 21-23 March 2024. ZHAW Zurich University of Applied Sciences. https://geras2024.sciencesconf.org/data/pages/_GERAS45_book_of_abstracts.pdf
- Writing technology, thinking, and learning : book of abstracts of the 12th Conference of the European Association for the Teaching of Academic Writing. (2023). In C. Rapp, M. Whitehouse, & E. Messerknecht (Eds.), 12th Conference of the European Association for the Teaching of Academic Writing (EATAW), Winterthur, Switzerland, 5-7 June 2023. ZHAW Zurich University of Applied Sciences. https://doi.org/10.21256/zhaw-2463
- Whitehouse, M. (2021, March 25). Understanding the language of numbers : financial literacy as key to participate in economic life. Participation through Language: Actors, Practices, Ideologies. Zurich University of Applied Sciences, Winterthur, 25-26 March 2021.
- Whitehouse, M. (2020). Professional writing in times of high-speed mass text production : the case of finance [Conference paper]. In S. Sarangi & H. Gilstad (Eds.), ALAPP 2020 : Programme & Abstracts (p. 101). Norwegian University of Science and Technology. https://www.ntnu.edu/documents/38274309/0/ALAPP+2020+Abstract+Book+FINAL.pdf
- Whitehouse, M. (2020). Fostering intralingual diversity : about the benefits of being fluent in the language of numbers [Conference paper]. THE ASLA SYMPOSIUM 2020 : Book of Abstracts, 59. https://asla2020.files.wordpress.com/2020/04/asla-2020-abstraktbok-6.pdf
- Whitehouse, M. (2018). And who takes people’s financial literacy into account? Anéla Applied Linguistics Conference 2018, Egmond Aan Zee, Netherlands, 1-2 June 2018.
- Whitehouse, M. (2018). The language of numbers across time : from relaxed text crafting to high-speed mass text production. American Association of Applied Linguistics (AAAL) Conference, Chicago, USA, 24-27 March 2018.
- Whitehouse, M., & Perrin, D. (2018). Teaching, coaching and learning writing in finance : from relaxed text crafting to high-speed mass text production. The 6th International Conference on Writing Analytics: Actionable Data for Teaching and Learning Writing, Malmö, Sweden, 23-25 May 2018.
- Whitehouse, M. (2017). Emotionen Übersetzen : kulturbedingte Translationslösungen und Lesarten sichtbar machen. Ein deutsch-japanisches Beispiel [Conference paper]. In J. Zhu, M. Szurawitzki, & J. Zhao (eds.), Akten des XIII. Internationalen Germanistenkongresses Shanghai 2015 : Germanistik zwischen Tradition und Innovation (Vol. 9, pp. 409–414). Peter Lang. https://doi.org/10.3726/b12426
- Whitehouse, M. (2017). The interplay of emotive language and rational arguments in financial analysts’ recommendations – and its impact on society-at-large. 7th International and Interdisciplinary Conference on Applied Linguistics and Professional Practice, Ghent, Belgium, 21-23 November 2017.
Other publications
- Whitehouse, M. (2025). In the shoes of financial analysts : invited speaker at the course “Methods in Financial Communication”, Università della Svizzera italiana (USI), Lugano, Switzerland, 30 October 2025.
- Whitehouse, M. (2025). Invited Speaker an der Festrede zur Maturfeier, Kantonsschule Enge, Zürich, Schweiz, 7. Juli 2025.
- Koch, P., Händler-Schuster, D., Keller, S., Krämer, K., Pfister, A., Lobsiger-Kägi, E., Fringer, A., Whitehouse, M., & Kaschlik, A. (2023). Weshalb veröffentlichen Sie Ihre wissenschaftliche Arbeit offen zugänglich und gratis? Impact, 4, 43. https://doi.org/10.21256/zhaw-29564
- Whitehouse, M., Rahm, H., & Wozniak, S. (2021). Developing shared languages : the fundamentals of mutual learning and problem solving in transdisciplinary collaboration. ZHAW Zürcher Hochschule für Angewandte Wissenschaften. https://doi.org/10.21256/zhaw-2399
- Whitehouse, M., & b-public AG. (2019). Finanzjournalismus im Spannungsfeld von Fachwissen, Stories und Finanzliteralität. ZHAW Zürcher Hochschule für Angewandte Wissenschaften. https://doi.org/10.21256/zhaw-18400
- Whitehouse, M., & b-public AG. (2019). Finanzjournalismus im Spannungsfeld von Fachwissen, Stories und Finanzliteralität [veraltete Auflage]. ZHAW Zürcher Hochschule für Angewandte Wissenschaften. https://doi.org/10.21256/zhaw-18367
- Whitehouse, M., & Perrin, D. (2019). Going deep, reaching far : facing the methodological challenges of finding sustainable solutions to socially relevant problems of text production : lecture held at Jyväskylä University, Finland, 18 January 2019. Jyväskylä University.
- Whitehouse, M. (2017). Gabrielle Hogan‐Brun (2016) “Linguanomics” : what is the market potential of multilingualism? London: Bloomsbury. 184 pages. £11.69, ISBN 9781474238298. International Journal of Applied Linguistics, 27(2), 560–563. https://doi.org/10.1111/ijal.12180
- Born, M., Perrin, D., & Whitehouse, M. (2011). Collective order : Tokyo urban life. König.
- Born, M., Whitehouse, M., & Perrin, D. (2011). Collective order : notes on Tokyo (1st edition). Walther König.
Oral conference contributions and abstracts
- Whitehouse, M. (2025, December 12). Word of the Year in Switzerland 2025. International Conference “Key Words”, Warsaw, Poland, 12-13 December 2025.
- Whitehouse, M. (2025, October 18). Seize the chance and ask the expert. 2025 ABC Annual International Conference, Long Beach, USA, 15-18 October 2025.
- Whitehouse, M. (2025, September 25). Collaboration between academia and practice : finding the source of wicked communication problems in finance. 26th Annual EUPRERA Congress, Lund, Sweden, 24-27 September 2025.
- Whitehouse, M. (2025, September 11). The impact of AI on double-bind writing situations : the case of financial analysts. 15th International and Interdisciplinary Conference on Applied Linguistics and Professional Practice (ALAPP), Winterthur, Switzerland, 10-12 September 2025.
- von Beyme, E., & Whitehouse, M. (2025, August 11). Youth language: linguistic diversity but no inclusion? Youth Word of the Year initiatives from an Applied Linguistics’ perspective. 21st AILA World Congress, Kuala Lumpur, Malaysia, 10-16 August 2024.
- Whitehouse, M. (2025, July 16). Writing for target readers in financial communication : a transdisciplinary approach in times of AI. 2025 Interdisciplinary Conference on Financial Communication Research (FinComm), Vienna, Austria, 14-16 July 2025.
- Whitehouse, M. (2025, June 6). Management perception of business communication : a transdisciplinary perspective. ABC Regional Conference, Bergen, Norway, 4-6 June 2025.
- Whitehouse, M. (2025, May 29). The impact of a double bind on transparency : the case of financial communication. PRIN-CLAVIER 2025 Communicating Transparency: New Trends and Insights for Professional and Intercultural Settings, Tropea, Italy, 29-30 May 2025.
- Whitehouse, M. (2025, May 22). Transdisciplinarity in financial communication : the impact of a double bind on transparency. PhD Program in Applied Linguistics: Celebrating Achievements and Discussing next Moves, Winterthur, Switzerland, 22-23 May 2025.
- Whitehouse, M. (2025, March 10). Professional literacy : the key to successful communication in a society based on the division of labour. II Literacy Summit, Cologne, Germany, 10-12 March 2025.
- Whitehouse, M. (2024, December 13). Word of the Year in Switzerland : focusing on the selected words 2024. Key Words Conference, University of Warsaw, Poland, 12-13 December 2024.
- Whitehouse, M. (2024, October 17). Understanding storytelling in scientainment : producing a TEDx talk of the thesis. 89th ABC Annual International Conference, Tulsa, USA, 16-19 October 2024.
- Whitehouse, M. (2024, October 17). Amplifying business communication with AI : shifting writing skills. 89th ABC Annual International Conference, Tulsa, USA, 16-19 October 2024.
- Whitehouse, M. (2024, September 12). Writing with AI in financial analysis : an applied linguistics’ perspective. 25th EUPRERA Annual Congress, Bucharest, Romania, 10-13 September 2024.
- Whitehouse, M. (2024, August 16). Symposium of the Research Network on Youth Language : commonalities and trends of youth language across language borders. 21st AILA World Congress, Kuala Lumpur, Malaysia, 10-16 August 2024.
- Whitehouse, M. (2024, August 15). Language in professional practices and professional contexts. 21st AILA World Congress, Kuala Lumpur, Malaysia, 10-16 August 2024.
- Perrin, D., Delorme Benites, A., & Whitehouse, M. (2024, March 22). Does AI make us rethink our mindset, roles, and actions? 45th GERAS Groupe d’Etude et de Recherche En Anglais de Spécialité International Conference, Winterthur, Switzerland, 21-23 March 2024.
- Whitehouse, M. (2024, March 13). How professional literacy can guide us in times of disruption. TEDxZHAW: Navigation in Times of Disruption, Winterthur, Switzerland, 13 March 2024. https://www.youtube.com/watch?v=_vtF_qdVRcM
- Whitehouse, M., & von Beyme, E. (2023, December 1). Word of the Year in Switzerland. International Conference “Key Words 2023”, Warsaw, Poland, 1–2 December 2023.
- Whitehouse, M. (2023, November 3). Professional literacy for successful communication. Rochester-Bern Executive Programs: Leaders Circle: Refresher, Berne, Switzerland, 3 November 2023.
- Whitehouse, M. (2023, October 20). Writing across the lifespan : from relaxed text crafting to high-speed AI-based text production in the financial sector. 88th Annual International Conference of the Association for Business Communication (ABC), Denver, Colorado (USA), Hybrid, 18–21 October 2023.
- Whitehouse, M. (2023, September 21). Communicating responsibility in finance : the impact of the ESG regulatory and cultural turn on investor communications. XXIV European Public Relations Education and Research Association (EUPRERA) Annual Congress, Prague, Czech Republic, 20–23 September 2023.
- Whitehouse, M. (2023, July 19). Jargon as mortar in experts’ communication : the case of finance. 20th AILA World Congress, Lyon, France (Hybrid), 17–21 July 2023.
- Whitehouse, M., Rahm, H., & Wozniak, S. (2023, July 19). Social cohesion at work : shared languages as mortar in professional settings. 20th AILA 2023 World Congress, Lyon, France, 17–21 July 2023.
- Whitehouse, M., & Łaziński, M. (2023, July 19). Word of the Year initiatives : language as mirror of dynamics in culture. 20th AILA 2023 World Congress, Lyon, France, 17–21 July 2023.
- Whitehouse, M. (2023, July 18). Word of the Year in Switzerland. 20th AILA World Congress, Lyon, France, 17–21 July 2023.
- Whitehouse, M. (2023, June 2). Professional literacy : the informed transmission between experts and laypersons. 62e Congrès Annuel de La SAES 2023 : Transmissions, Rennes, France, 1–3 June 2023.
- Whitehouse, M. (2022). Transdisciplinarity in communication : connecting and engaging in collaborations that benefit researchers and practitioners [Conference presentation]. Proceedings of the 87th Annual Conference, 241–242. https://www.businesscommunication.org/d/do/4708
- Whitehouse, M. (2021). Why traditional financial institutions should adapt their communication to the target readers’ needs [Conference presentation]. Proceedings of the 86th Annual Conference, 194–195. https://www.businesscommunication.org/d/do/4075
- Whitehouse, M. (2021, October 2). Shared language and transdisciplinarity : keys for prosperity in business communication. The 81st National Convention of Japan Business Communication Association (JBCA), Tokyo, 2-3 October 2021.
- Whitehouse, M. (2021, September 17). Trust-seeking language : persuasion practices in financial communication. 11th International and Interdisciplinary Conference on Applied Linguistics and Professional Practice (ALAPP), Columbus, Ohio, 15-17 September 2021.
- Whitehouse, M., Rahm, H., & Wozniak, S. (2021, August 17). Applied linguistics in the professions : the value of transdisciplinarity in a changing world. AILA World Congress, Online, 15-20 August 2021.
- Whitehouse, M. (2021, August 17). Financial literacy and ethics : an Applied Linguistics’ perspective. AILA World Congress, Online, 15-20 August 2021.
- Whitehouse, M. (2021, August 16). Word of the Year in Switzerland. AILA World Congress, Online, 15-20 August 2021.
- Liste Lamas, E., & Whitehouse, M. (2021, August 16). Word of the Year initiatives : language as mirror of dynamics in culture. AILA World Congress, Online, 15-20 August 2021.
- Rahm, H., Whitehouse, M., & Wozniak, S. (2021, July 2). Professional practices and contexts : perspectives of practitioners and scholars. 17th International Pragmatics Conference (IPrA), Winterthur (Online), 27 June - 2 July 2021.
- Whitehouse, M. (2021, July 2). Investigating practices of fostering inclusion and participation in economic life : empowering society-at-large with the language of numbers. 17th International Pragmatics Conference (IPrA), Winterthur (Online), 27 June - 2 July 2021.
- Whitehouse, M. (2020, April 23). Fostering intralingual diversity : about the benefits of being fluent in the language of numbers. THE ASLA SYMPOSIUM 2020 : Book of Abstracts.
- Whitehouse, M. (2019). Keynote : Ethics in financial communication : an Applied Linguistics perspective on the language of numbers. 40e Colloque International Du GERAS, Paris, France, 22 March 2019. https://geras19.u-paris2.fr/fr/marlies-whitehouse
- Perrin, D., & Whitehouse, M. (2019). Beyond disciplines, domains, and languages : theory and practice of applied linguistics in, with, and for a changing society. The JACET 58th International Convention, Nagoya, August 28th – 30th, 2019.
- Perrin, D., & Whitehouse, M. (2019). Folk pragmatics : how to marginalize risks when combining Applied Linguistics and Word of the Year initiatives. Key Words 2019, University of Warsaw, Warsaw, Poland, 25-26 October 2019.
- Perrin, D., & Whitehouse, M. (2019, October 25). Wort des Jahres in der Schweiz. Key Words 2019, University of Warsaw, Warsaw, Poland, 25-26 October 2019.
- Whitehouse, M. (2019, June 25). Financial literacy as precondition of ethics in financial communication : an Applied Linguistics perspective on the language of numbers. PRELA Professionnel·Le·S et Recherche En Linguistique Appliquée, Lyon, France, 24-26 June 2019.
- Liste Lamas, E., & Whitehouse, M. (2019, June 13). How to marginalize risks when combining Applied Linguistics and Word of the Year initatives. IPrA 2019 Conference : Pragmatics of the Margins, Hong Kong, 9-16 June 2019.
- Whitehouse, M., & Rahm, H. (2019, June 13). Panel: Anticipating margins as a core competence : pragmatics and discourses in the financial sector. IPrA 2019 Conference : Pragmatics of the Margins, Hong Kong, 9-16 June 2019.
- Whitehouse, M. (2019, June 13). Professionals in anticipating margins and experts in using trust-seeking practices : the case of financial analysts. IPrA 2019 Conference : Pragmatics of the Margins, Hong Kong, 9-16 June 2019.
- Whitehouse, M. (2019, March 27). Bilingual in words and numbers? 37th AESLA International Conference: Bilingualism and Languages in Contact, Valladolid, Spain, 27-29 March 2019.
- Whitehouse, M., & Liste Lamas, E. (2018). Corpus linguistics as folk linguistics? : dealing with the risks of combining AL and word of the year initiatives. British Association of Applied Linguistics (BAAL 2018), York, United Kingdom, 6-8 September 2018.
- Perrin, D., & Whitehouse, M. (2018). Transdisciplinarity, sustainability, and professional discourse as key challenges of applied linguistics. MAALIC 2018 Conference: Applied Linguistics and the Sustainable Development Goals (SDGs): Language, Communication and the Professions, Kuala Lumpur, December 3-4, 2018.
- Whitehouse, M., Liste Lamas, E., Perrin, D., & Kriele, C. (2018). Diskursanalyse im Schaufenster : Methodologie der Ermittlung und Vermittlung von Wörtern des Jahres. GAL Jubiläumskongress 2018 «Sprachen - Kommunikation - Öffentlichkeit», Essen, Deutschland, 11.-14. September 2018.
- Whitehouse, M. (2018, November 2). Financial literacy : a key to understand the language of numbers. 1st Literacy Summit, Porto, Portugal, 1-3 November 2018.
- Whitehouse, M., Liste Lamas, E., Perrin, D., & Kriele, C. (2018, September 12). Diskursanalyse im Schaufenster : Methodologie der Ermittlung und Vermittlung von Wörtern des Jahres. GAL Jubiläumskongress 2018 «Sprachen - Kommunikation - Öffentlichkeit», Essen, Deutschland, 11.-14. September 2018.
- Whitehouse, M., & Perrin, D. (2017). Because language matters : transdisciplinary action research on financial communication. Conference American Association of Applied Linguistics, Portland, USA, 18 March 2017.
- Whitehouse, M. (2017). The social costs of financial illiteracy : an analysis of the communicative interplay between financial analysts and investors. 18th AILA World Congress, Rio de Janeiro, Brazil, 23-28 July 2017.
- Whitehouse, M. (2017). Do financial analysts take investors’ financial literacy into account? 15th International Pragmatics Conference, Belfast, 16-21 July 2017.
- Whitehouse, M. (2017). The language of numbers : understanding financial communication from an AL perspective - the case of trust and financial literacy. The «Annual Report» Symposium: Words, Images and Numbers in Financial Communication, Lund, Sweden, 20-21 April 2017.
- Whitehouse, M., Wanzenried, G., & Kovarova-Simecek, M. (2017). Financial literacy : a key to the real world. 15th International Pragmatics Conference, Belfast, 16-21 July 2017.
- Whitehouse, M., & Perrin, D. (2017). Sprache, Geld und gutes Leben. SRG im Dialog mit … Medienwissenschaft, Winterthur, 25. April 2017.
- Whitehouse, M., & Perrin, D. (2017). Das Zusammenspiel von beiläufigem Schreiben und medialer Wissensvermittlung in der Finanzkommunikation. Tagung der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft, Karlsruhe, Deutschland, Februar 2017.
- Whitehouse, M. (2017). Geschäftsberichte : kulturspezifische Kontextualisierung numerischer Sprache. Studientag der VALS-ASLA, Winterthur, 6. Juni 2017.
- Whitehouse, M. (2016). Mein Text, unser Text, euer Text : Recycling und Rebranding am Beispiel von Finanztexten. 6. Internationaler Kongress des Forums wissenschaftliches Schreiben (FWS), Konstanz, Deutschland, 10.-11. Juni 2016.
- Whitehouse, M. (2016). Critical situations in cross-disciplinary communication : financial analysts as professional writers and translators. AAAL 2016 Conference, Orlando, USA, 9-12 April 2016.
- Perrin, D., Graavengard, G., & Whitehouse, M. (2016). Knowledge transformation : the relation between researchers and practitioners. 6th International Conference on Applied Linguistics and Professional Practice (ALAPP), Copenhagen, Denmark, 3-5 November 2016.
- Whitehouse, M. (2016). Financial analysts’ recommendations as telltale sign of persuasion drivers in the financial markets. International Conference on Emotion and Language (ICLE), Madrid, Spain, 23-25 November 2016.
- Whitehouse, M. (2016). Finanzanalyse und intralinguales Übersetzen : von der teuren Sparkultur. 3. Kongress der Gesellschaft für Angewandte Linguistik (GAL), Koblenz, Deutschland, 27. - 30. September 2016.
- Whitehouse, M. (2016). Translating emotions : the interplay between cultural background and the language of emotions - a German-Japanese example. International Conference on Emotion and Language (ICLE), Madrid, Spain, 23-25 November 2016.
- Whitehouse, M., & Perrin, D. (2016). Financial communication as professional writing in a globalized world. Seminar on Discourse Approaches to Financial Communication (DAFC), Lugano, 24 March 2016.
- Perrin, D., & Whitehouse, M. (2016). Financial analysts as cross-domain translators. 49th Annual Meeting of the British Association for Applied Linguistics (BAAL), Cambridge, United Kingdom, 1-3 September 2016.
- Whitehouse, M. (2016). Schreiben in der Finanzanalyse als Differenzierung und intralinguale Übersetzung zwischen Domänen. Tagung der Vereinigung Angewandte Linguistik Schweiz (VALS-ASLA), Genf, 20.-22. Januar 2016.
- Perrin, D., & Whitehouse, M. (2016, November 3). Transdisciplinary research and cross-disciplinary mediation : the case of financial communication. 6th International Conference on Applied Linguistics and Professional Practice (ALAPP), Copenhagen, Denmark, 3-5 November 2016.
- Perrin, D., Gnach, A., & Whitehouse, M. (2016, September 2). Longitudinal ethnography : understanding the shift from focused writing to writing-by-the-way. 49th Annual Meeting of the British Association for Applied Linguistics (BAAL 2016), Cambridge, United Kingdom, 1-3 September 2016.
- Whitehouse, M., & Perrin, D. (2016, July 20). Financial analysts as professional writers : between mechanical text production and language awareness. Conference of the Association for Language Awareness (ALA 2016), Vienna, Austria, 19-22 July 2016.
- Whitehouse, M., & Perrin, D. (2016, January 7). Write global, pay local. 12th Association for Business Communication ABC Conference of the Europe, Africa and Middle East region: «Figuratively speaking: The facts and fictions of business and corporate communication», Cape Town, 6-8 January 2016.
- Whitehouse, M. (2015). Financial analysts as professional writers in cross-disciplinary communication : critical situations and good practices. 7th Junior Researchers Meeting in Applied Linguistics, Winterthur, 10-12 September 2015.
- Whitehouse, M. (2015). Financial analysts as cross-domain translators. 5th International Conference Applied Linguistics and Professional Practice (ALAPP), Milan, Italy, 5-7 November 2015.
- Whitehouse, M., & Perrin, D. (2015). Improving audience design in the financial sector : a pragmatic approach to financial analysts’ recommendations for investors. 14th International Pragmatics Conference: «Language and Adaptability», Antwerp, 26-31 July 2015.
- Perrin, D., & Whitehouse, M. (2015, August 29). Intercultural communicative competence and professional writing in a globalized world : the case of financial communication. JACET 54th International Convention, Conference, Kagoshima, Japan, 29-31 August 2015.
- Perrin, D., Esharghi, A., Palmieri, R., & Whitehouse, M. (2015, July 27). The pragmatics of financial communication. 14th International Pragmatics Conference: «Language and Adaptability», Antwerp, 26-31 July 2015.
Publications before appointment at the ZHAW
- Whitehouse, M. (2014). Schreiben im Beruf am Beispiel der Finanzwirtschaft. In: FWS-Tagung, Berufliches Schreiben – Schreiben in Berufen. Conference. (6. Juni 2014). Winterthur: Zürcher Hochschule für Angewandte Wissenschaften.
- Whitehouse, M., & Perrin, D. (2014). Equity analysts’ recommendations. Why they are of little use to most investors and how to make things better. In: International conference on discourse approaches to financial communication. Bridging the gap between texts and markets. Conference. (3. Februar 2014). Ascona: Centro Stefano Franscini.
- Born, M., Perrin, D., & Whitehouse-Furrer, M. (2011). Collective Order. Notes on Tokyo. Köln: König.
- Whitehouse, M. (2006). Dolores Text des Monats. Zürich: Literaturhaus Zürich.
- Whitehouse, M. (2004). Japanische Lesarten von Franz Kafkas "Die Verwandlung". München: Iudicium Verlag.