Referral study among primary care physicians on the basis of an online survey
Description
As part of a nationwide online survey, general practitioners were systematically asked about their perceptions of the hospital’s image and their satisfaction with the services provided.
The study aims to gain detailed insights into GPs’ views and expectations to enable targeted improvements in collaboration and service quality.
Key data
Projectlead
Project team
Gianluca Galeno, Vera Nina Lenggenhager
Project status
completed, 05/2023 - 09/2023
Institute/Centre
Institute of Marketing Management (IMM)
Funding partner
Public sector (excl. federal government)
Project budget
22'700 CHF
