Publications in Applied Linguistics
The research results at the School of Applied Linguistics are published on a regular basis in scientific articles in books and (peer-reviewed) academic journals.
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2026.
InContext.
6(1), pp. 32-60.
Available from: https://doi.org/10.21256/zhaw-36861
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Flubacher, Mi-Cha; Kim, Taegu,
2026.
Zur Normalität des Fragens und der Legitimität des Sprechens.
Zeitschrift für Literaturwissenschaft und Linguistik.
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Müller, Kevin; Whitehouse, Marlies,
2026.
Comprehensibility of penalty orders – impact on society.
In:
9th International Legal Linguistics Workshop (ILLWS) "Emancipating Legal Linguistics: Hopes and Challenges for the Independence of an Interdiscipline", Dijon, France, 18-19 June 2026.
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2026.
GAIS : generative AI for Swiss public discourse analysis[poster].
In:
Summer School 2026: Longue Durée digital, Zurich, Switzerland, 17-18 June 2026.
Winterthur:
ZHAW Zurich University of Applied Sciences.
Available from: https://doi.org/10.21256/zhaw-36902
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Weber, Wibke; Rall, Hans-Martin,
2026.
Authenticity markers in XR : a conceptual framework for immersive digital environments[paper].
In:
International Conference on eXtended Reality (XR Salento), Otranto, Italy, 16-20 June 2026.
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Shurakov, Nikolai; Ilg, Yvonne; Lemmenmeier, Dolores; Baumgartner, Lucien; Räz, Sabina; Wegener, Susanne,
2026.
In:
17th University of Zagreb Roundtable: Empirical Studies in Applied Linguistics (UZRT 2026), Zagreb, Croatia, 12 June 2026.
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Schäfer, Louis George; Saner, Mirco; Keel, Guido; Wyss, Vinzenz,
2026.
Studies in Communication Sciences.
26(2), pp. 101-116.
Available from: https://doi.org/10.21256/zhaw-36769
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2026.
Herausforderungen in der Untersuchung von fachsprachlichen Mustern in Tatschreiben.
In:
VALS-ASLA Jahrestagung, Basel, Schweiz, 5. Juni 2026.
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2026.
In:
76th Annual ICA Conference "Communication and Inequalities in Context", Cape Town, South Africa, 4-8 June 2026.
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Eberle, Martina; Whitehouse, Marlies,
2026.
Comprehensibility of summary penalty orders – impact on society and public authorities.
In:
14ª Giornata di Linguistica Svizzera, Lugano, Switzerland, 3 June 2026.
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Krasselt, Julia; Dreesen, Philipp; Geckeler, Sooyeon; Lemmenmeier, Dolores; Rothenhäusler, Klaus; Fluor, Matthias,
2026.
ORD challenge accepted : Swiss-AL language data platform for applied sciences.
In:
14th Day of Swiss Linguistics, Lugano, Switzerland, 3 June 2026.
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2026.
Navigating the double bind : how AI reshapes financial analysts’ writing practices.
In:
SIG Writing Conference, Winterthur, Switzerland, 2-4 June 2026.
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Krasselt, Julia; Lemmenmeier, Dolores; Dreesen, Philipp,
2026.
Do we still need corpora and corpus analysis platforms? Discourse analysis in times of LLMs[poster].
In:
LLMs4SSH: Shaping Multilingual, Multimodal AI for the Social Sciences and Humanities, Palma, Spain, 11 May 2026.
Zenodo.
Available from: https://doi.org/10.21256/zhaw-36570
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Festic, Noemi; Büchi, Moritz; Latzer, Michael; Odermatt, Céline,
2026.
Dataveillance inhibits legitimate communication : causal evidence for chilling effects.
Journal of Communication.
76(4), pp. 277-289.
Available from: https://doi.org/10.21256/zhaw-36548
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Saner, Mirco; Schäfer, Louis George; Wyss, Vinzenz,
2026.
Difference matters : gender representation and gender sensitivity in journalism.
In:
SGKM-Jahrestagung, Winterthur, Schweiz, 22.-24. April 2026.
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Konstantinidou, Liana; Liste Lamas, Elsa; Madlener-Charpentier, Karin; Hrisztova-Gotthardt, Hrisztalina,
2026.
Digitalisierungsdilemmata im Sprachtesten und methodische Vorgehensweisen zu ihrer Auflösung.
In:
ALTE 9th International Conference, Munich, Germany, 15-17 April 2026.
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Krasselt, Julia; Dreesen, Philipp; Stücheli-Herlach, Peter; Lemmenmeier-Batinić, Dolores; Geckeler, Sooyeon; Rothenhäusler, Klaus; Fluor, Matthias,
2026.
Swiss-AL : Plattform für Sprachdaten in den Angewandten Wissenschaften.
Zeitschrift für germanistische Linguistik.
54(1), pp. 210-229.
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Wyss, Valery; Weber, Wibke; Abdullahu, Fitim; Grabner, Helmut,
2026.
AI personas vs. humans : predicting which images capture common interest.
In:
SGKM-Jahrestagung, Winterthur, Schweiz, 22.-24. April 2026.
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Büchi, Moritz; Wyss, Valery; Fehlmann, Fiona,
2026.
Information practices in the age of AI : a vignette-based study of emerging adults in Switzerland.
In:
SGKM-Jahrestagung, Winterthur, Schweiz, 22.-24. April 2026.
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Palmieri, Rudi; Whitehouse, Marlies,
2026.
Strategic financial communication : a trajectory into the future.
International Journal of Strategic Communication.
20(2), pp. 87-89.
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Bianco, Antonio; Brocca, Nicola; Garassino, Davide,
2026.
Assessing the potential of LLM-assisted annotation for corpus pragmatics : the case of humor.
Corpus Pragmatics.
10(33).
Available from: https://doi.org/10.21256/zhaw-36153
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Wyss, Valery; Saaro, Ellen,
2026.
Digitale Resilienz stärken : KI-Kompetenz im Unterricht fördern.
In:
Nationale Nachrichtenkompetenz-Tagung, Winterthur, Schweiz, 20. März 2026.
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Lehr, Caroline; Gieshoff, Anne Catherine; Delorme Benites, Alice; Subirats Kärkkäinen, Laura; Turra, Mattia; Asfar, Amira; Schuler, Martin,
2026.
In:
9th International Conference on Public Service Interpreting and Translation (EXPERIENCE AND TRANSFORMATION IN PSIT), Madrid, Spain, 11-13 March 2026.
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Lemmenmeier-Batinić, Dolores; Dreesen, Philipp,
2026.
CLARIN-APPLIED : Knowledge Centre for Applied Comparative Discourse Analysis.
In:
CROATINA Training Series, online, 4 March 2026.
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Garcia, Tamara; Grossrieder, Till,
2026.
In:
Lippmann, Eric; Garcia, Tamara; Klink, Thomas, eds.,
Coaching : Angewandte Psychologie für die Beratungspraxis.
Berlin:
Springer.
pp. 71-87.
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Rummler, Klaus; Schneider Stingelin, Colette; Hüsser, Angelica,
2026.
Kommunikation@Gesellschaft.
26(1).
Available from: https://doi.org/10.21256/zhaw-35899
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Schäfer, Louis; Wyss, Valery; Wyss, Vinzenz,
2026.
Sicherheitsrisiken und Coping-Strategien im Schweizer Journalismus.
In:
71. Jahrestagung der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK), Dortmund, Deutschland, 18.-20. März 2026.
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Lehr, Caroline; Kappus, Martin,
2026.
From language to strategy : the growing importance of consulting in the language industry.
In:
CIUTI Lectures Series, online, 27 February 2026.
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Borghoff, Birgitta; Hess, Jeannine,
2026.
In:
International Doctoral and Early Career Academics (ECA) Consortium & 2nd ICCMRO International Conference, Gurugram, India, 20-24 February 2026.
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Borghoff, Birgitta; Hess, Jeannine,
2026.
In:
2nd International Conference on Creating and Managing Responsible Organisations (ICCMRO’26) : Beyond Sustainability: Creating and Sustaining Regenerative Businesses including a doctoral consortium.
International Doctoral and Early Career Academics (ECA) Consortium & 2nd ICCMRO International Conference, Gurugram, India, 20-24 February 2026.
Macmillan Education.
pp. 133-137.
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Neuhold, Elfriede; Borghoff, Birgitta,
2026.
In:
Sharma, Tanuja; Talapatra, Jayati; Taşkesen, Suat, eds.,
Compassionate organizations in BANI times : achieving SDGs through business and communities connect.
Singapore:
Springer.
pp. 217-239.
Responsible leadership and sustainable management.
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Wyss, Vinzenz; Schäfer, Louis,
2026.
Im Kampf um Medienfreiheit SLAPPs entlarven.
Medialex.
2026(1).
Available from: https://doi.org/10.21256/zhaw-35725
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Gieshoff, Anne Catherine; Lehr, Caroline; Hunziker Heeb, Andrea; Turra, Mattia; Williamson, Jon; Glass, Philip; Subirats Kärkkäinen, Laura,
2026.
Winterthur:
ZHAW Zürcher Hochschule für Angewandte Wissenschaften.
Available from: https://doi.org/10.21256/zhaw-34975
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2026.
Computational competencies for non-tech students.
In:
Ledafids Jahrestagung, Romanshorn, Schweiz, 8.-9. Mai 2026.
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2026.
Digital literacy : neural machine translation in the undergraduate L2 translation classroom.
Milton Keynes:
The Open Unversity.
Available from: https://doi.org/10.21256/zhaw-36669
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Krasselt, Julia; Lemmenmeier-Batinić, Dolores; Dreesen, Philipp,
2026.
Do we still need corpora and corpus analysis platforms? Discourse analysis in times of LLMs[paper].
In:
Montejo-Raez, Arturo; Grisot, Cristina; Blochowiak, Joanna; Ljubešić, Nikola; Battaner, Elena; Rigau, German, eds.,
Proceedings of Shaping Multilingual, Multimodal AI for the Social Sciences and Humanities (LLMs4SSH) @ LREC 2026.
LLMs4SSH: Shaping Multilingual, Multimodal AI for the Social Sciences and Humanities, Palma, Spain, 11 May 2026.
European Language Resources Association.
pp. 67-72.
Available from: https://doi.org/10.21256/zhaw-36889
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Rosenberger Staub, Nicole; Niederhäuser, Markus; Krämer, Katharina,
2026.
Working Papers in Applied Linguistics
; 31.
Winterthur:
ZHAW Zürcher Hochschule für Angewandte Wissenschaften.
Available from: https://doi.org/10.21256/zhaw-2840
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Krasselt, Julia; Dreesen, Philipp; Lemmenmeier-Batinić, Dolores; Geckeler, Sooyeon; Rothenhäusler, Klaus; Fluor, Matthias,
2026.
Swiss-AL : language data platform for applied sciences[paper].
In:
Bański, Piotr; Knight, Dawn; Kupietz, Marc; Witt, Andreas; Wróblewska, Alina, eds.,
Proceedings of the 12th Workshop on Challenges in the Management of Large Corpora.
12th Workshop on the Challenges in the Management of Large Corpora (CMLC), Palma, Spain, 11 May 2026.
European Language Resources Association.
pp. 104-105.
Available from: https://doi.org/10.21256/zhaw-36890
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2026.
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2025.
In:
Bührig, Kristin; Kleinberger, Ulla; Schlickau, Stephan, eds.,
Sprache und Gesundheit : Dimensionen und Perspektiven inter- und transdisziplinär.
Hildesheim:
Universitätsverlag Hildesheim.
pp. 76-112.
Available from: https://doi.org/10.21256/zhaw-35399
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2025.
Word of the Year in Switzerland 2025.
In:
International Conference "Key words", Warsaw, Poland, 12-13 December 2025.
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Fuhrmann, Birgit; Schuler, Martin; Strehlow, Rainer,
2025.
Zürich:
Tecom Schweiz.
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Wyss, Vinzenz; Schäfer, Louis; Wyss, Valery,
2025.
Biel:
Bundesamt für Kommunikation BAKOM Medien.
Available from: https://doi.org/10.21256/zhaw-2571
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Cotelli Kureth, Sara; Summers, Elana,
2025.
In:
Shifting Power in Language Learning and Applied Linguistics with GenAI, Milton Keynes, United Kingdom, 13-14 November 2025.
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Fuhrmann, Birgit; Rechtien, Christopher,
2025.
Redaktionsprozesse erfolgreich gestalten.
In:
Tekom-Jahrestagung, Stuttgart, Deutschland, 11.-13. November 2025.
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2025.
CAT-Tools : Komponenten und Konzepte.
In:
Czulo, Oliver; Kappus, Martin; Hoberg, Felix, eds.,
Digitale Translatologie.
Berlin:
Language Science Press.
pp. 49-63.
Translation and Multilingual Natural Language Processing ; 24.
Available from: https://doi.org/10.21256/zhaw-35564
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Riediger, Hellmut; Kappus, Martin,
2025.
Moderne MÜ : Grundfunktionsweisen und Paradigmen.
In:
Czulo, Oliver; Kappus, Martin; Hoberg, Felix, eds.,
Digitale Translatologie.
Berlin:
Language Science Press.
pp. 65-86.
Translation and Multilingual Natural Language Processing ; 24.
Available from: https://doi.org/10.21256/zhaw-35493
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2025.
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2025.
Usability-Tests für Technische Doku : Einblicke aus Forschung & Praxis.
In:
Tekom Webinar, online, 28. Oktober 2025.
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Dreesen, Philipp; Pohl, Peter C.,
2025.
Lesebücher und ihre Diskurse in praxeologischer und funktionaler Perspektive.
In:
DaZ-Tagung 2025 "Linguistische Analyse von Schulbuchtexten und anderen Bildungsmedien", Dortmund, Deutschland, 1.-2. Oktober 2025.