Dr. Elena Hubschmid

Work at ZHAW

Position

• Co-Head Team Executive Education IMIExe
• 2015-2023 Program director of CAS programs within MAS Human Capital Management
• Head of module "HR in international management" (BSc)

Focus

• 2015-2023 Modul coordinator Human capital management BSc
• CAS Program director 2015-2023 CAS HR Development, CAS International HRM, CAS Human Capital Management & Analytics
• 2015-2024 Lecturer Module Managing People in an International Context
• Lecturer CAS Managed Health Care, (general & KSW customized), WIG
• International HRM, Intercultural Motivation und Negotiations, Employer branding, intergenerational knowledge transfer, Fairness research in the context of behavioral economics, Skill-shifts

Teaching

teaching in various BSc, MSc and contuinuing education programs at SML

Experience

• Lecturer for international human capital management
  Zurich University of Applied Sciences, SML
  08 / 2015 - today
• Group HR Project Manager
  Angst+Pfister AG
  09 / 2012 - 07 / 2015
• Lecturer on intercultural HR
  University of Berne, Institute for Organisation & HRM
  09 / 2012 - 07 / 2014
• Research assistant
  University of Berne, Institute for Organisation & HRM
  08 / 2008 - 08 / 2012

Education and Continuing education

Education

• Dr. rer. oec. / PhD / Management & economics
  University of Berne
  08 / 2009 - 08 / 2012
• Certificate of Advanced Studies in Higher Education / Teaching in Higher Education
  University of Berne
  09 / 2009 - 12 / 2010
• Master of Science in Business Administration / MScBA / Management & economics
  University of Berne, Faculty of economics & social sciences
  02 / 2007 - 08 / 2008
• Bachelor of public administration / Public governance & political science
  Moscow State Lomonosov University & Villanova University, PA, USA
  09 / 2001 - 07 / 2006

Projects

• New edition and translation myStudybox / Team member / ongoing

Publications

Articles in scientific journal, peer-reviewed

• Hartwell, C. A., & Hubschmid-Vierheilig, E. (2024). Do markets pay attention to political disinformation? Finance Research Letters, 70(106366). https://doi.org/10.1016/j.frl.2024.106366
• Müller, A., Hubschmid-Vierheilig, E., & Matt, V. (2022). Zielgruppenorientiertes Employer Branding : Attraktivitätsfaktoren in Abhängigkeit von Geschlecht, Bildung und Alter innerhalb der Generation Y. Wirtschaftspsychologie, 24(4), 5–17.
• Nachmias, S., & Hubschmid-Vierheilig, E. (2021). We need to learn how to love digital learning ‘again’ : European SMEs response to COVID-19 digital learning needs. Human Resource Development International, 24(2), 123–132. https://doi.org/10.1080/13678868.2021.1893503
• Hubschmid-Vierheilig, E., & Norbert, T. (2018). Evidenzbasiertes Employer Branding. Zeitschrift Führung + Organisation, 87(3), 164–173. https://www.wiso-net.de/document/ZFO__061801007

Book chapters, peer-reviewed

Hubschmid-Vierheilig, E., Rohrer, M., & Mitsakis, F. (2020). Digital competence revolution and human resource development in the United Kingdom and Switzerland. In M. Loon, J. Stewart, & S. Nachmias (Eds.), The Future of HRD, Volume I : Innovation and Technology (pp. 53–91). Palgrave Macmillan. https://doi.org/10.1007/978-3-030-52410-4_3

Written conference contributions, peer-reviewed

Hubschmid-Vierheilig, E., Rohrer, M., & Mitsakis, F. (2019). Digital competence and SMEs : review of the relevant literature [Conference paper]. 20th International Conference on Human Resource Development Research and Practice across Europe : Conference Proceedings, 620–631.

Other publications

• Nachmias, S., Mitsakis, F., Hubschmid-Vierheilig, E., Rohrer, M., & Seiler, R. (2019). Exploring digital competencies and likelihood to recruit graduates amongst SMEs in UK and Switzerland [Conference poster]. 2019 AHRD International Research Conference in the Americas February 13-16, 2019 : Louisville, Kentucky, U.S.A. : Poster E-Book, 8. https://cdn.ymaws.com/www.ahrd.org/resource/resmgr/2019conference/AHRD-2019-Poster_Ebook.pdf
• Hubschmid-Vierheilig, E., & Müller, F. (2016). Fünf Tipps für ein gutes Onboarding. HR Today, 2016(5), 41.
• Müller, F., Müller, A., & Hubschmid-Vierheilig, E. (2016). Interkulturelle Teams generationenübergreifend führen. Organisator, 2016(3), 16–17.
• Müller, F., & Hubschmid-Vierheilig, E. (2016). Riskante Entscheide am Arbeitsmarkt. Competence, 7, 38–39. https://doi.org/10.21256/zhaw-3420

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