Prof. Dr. Frank Hannich
Prof. Dr. Frank Hannich
ZHAW
School of Management and Law
Center for Executive Education in Marketing
Theaterstrasse 17
8400 Winterthur
Projects
- Large Language Models aaS in Marketing / Co-project leader / completed
- What influence does the Metaverse have on the development of the Swiss live communications industry? / Project leader / completed
- Use cases of synthetic data in customer journey analytics / Project leader / completed
- Customer Journey Analysis Houzy AG / Project leader / completed
- Visitor Study Swiss Science Center Technorama / Team member / completed
- Customer-centric improvement of a video on demand application based on behavioral insights / Project leader / completed
- Swiss prosperity between past and future / Project leader / completed
Affiliations
Current Affiliations
SDV: Member of the Board
Member of the board of the Swiss Dialogue Marketing Association, Dübendorf
06 / 2023 - 12 / 2025