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Max Weber

Max Weber

Max Weber

ZHAW School of Management and Law
Center for Culture & Creativity in International Business (C3IB)
Theaterstrasse 17
8400 Winterthur

+41 (0) 58 934 78 91

Work at ZHAW

Position at the ZHAW

International Business
School of Management and Law
(AACSB faculty qualification status: SAQ)

Subject Focus:
o International Business & Trade
o Global Marketing & Branding
o Strategy & Innovation Management
o Entrepreneurship & Funding

Professional development teaching

MAS Business Administration

Education and Continuing education

Expertise and research interests


o Start-up Accelerator Switzerland-Asia (AETP: Leading House Asia, ETH Zurich)
o Swiss International Business Boot Camp (SIBBC: Swiss SMEs in Southeast Asia)
o Supervision of ZHAW Student Research Projects with International Business
o Joint University-Industry Projects in Southeast Asia and China


o Working on dissertation toward a PhD in macro-economics; research focus "Inclusive Growth, Climate Change and Integrated Fiscal Policy"
o Presentation at the International Conference on Business, Economics, Management, and Sustainability (BEMAS) in June 2021 organised through James Cook University, Australia.
o Joint research projects in field of digital strategy with focus on "Digital Push Inducing Corporate Agility"
o Awarded Innosuisse grant for interdisciplinary innovation project towards 2050 Net-Zero carbon neutrality in collaboration with a Swiss energy company developing a concept for a green crypto-currency for emission neutrality in voluntary carbon offsetting (VCO) markets.

Private Sector Activities
o Pro-bono Coaching of Start-ups and Mentoring of Entrepreneurs and Young Leaders

Professional milestones

o Mobile Telecommunications (Start-up)
o Accenture Asia-Pacific (Business Consulting Asia)
o Consumer Online Research (Asia)
o Coaching & Mentoring (Business, Entrepreneurship, Start-ups)

Educational background

o MBA Global Marketing (MO, USA)
o MA Corporate Finance (FL, USA)
o BA Economics (CA, USA)

o Post degree: Social Media & Digital Marketing (UTS, Australia)
o Professional: Coaching & Mentoring, Entrepreneurship, Digital Transformation & Change Management

Membership of networks



Articles in scientific journal, peer-reviewed
Conference contributions, peer-reviewed
Oral conference contributions and abstracts

Publications before appointment at the ZHAW

Weber, M., Chaiechi, T., & Beg, R. (2022). Inclusive Growth and Climate Change Mitigation Programs and Policies in the ASEAN: Fiscal Implications. Bulletin of Applied Economics, 9(2), 189-221.

Weber, M., & Chaiechi, T. (2022). Fiscal Implications–Inclusive Growth and Climate Change Resilience: A Scoping Study of Existing Policy in Selected ASEAN Countries. Community Empowerment, Sustainable Cities, and Transformative Economies, conference proceedings published with Springer p587-604.Accessed:

Other publications

Keywords: digital content development and delivery, international business models, digital platforms and online marketing, international finance, innovation management, digital transformation, value-driven business models, value streams, value nets and digital ecosystems, digital agility, resilience, scalability, digital enablement, public-private collaborations, sustainable fiscal policy, fiscal externalities, climate change mitigation, inequality, sustainable growth

ePortfolio: (ATS2020)