Dr. Malgorzata Cwikla

Work at ZHAW

Position

Teaching and Research Staff

Experience

• Lecturer
  University College Freiburg
  02 / 2024 - 09 / 2024
• Expert Built Environment, Culture and Heritage
  ICLEI Europe
  12 / 2021 - 09 / 2024
• Lecturer
  Baden-Württemberg Cooperative State University
  10 / 2023 - 03 / 2024
• Assistant Professor
  Jagiellonian University
  03 / 2018 - 02 / 2022
• Research assistant
  Jagiellonian University
  10 / 2015 - 02 / 2018
• Guest curator
  Kampnagel
  09 / 2008 - 10 / 2009

Education and Continuing education

Education

• Doctorate / Management
  Jagiellonian University
  10 / 2010 - 09 / 2014
• Magister / Polish studies
  University of Wrocław
  10 / 2002 - 07 / 2007

Continuing Education

• Certificate - Driving business towards the Sustainable Development Goals
  Erasmus University Rotterdam
  08 / 2021
• Certificate - Business - Model - Innovation
  The University of Freiburg
  12 / 2015
• Interdisciplinary studies "Society - Environment - Technology"
  Jagiel
  09 / 2014

Network

ORCID digital identifier

ORCID ID: 0000-0003-3724-7296

Awards

Emerald Literati Awards for Excellence (Outstandning Paper)
Emerald Publishing
04 / 2016

Publications

Articles in scientific journal, peer-reviewed

Cwikla, M. and Labaronne, L. (2026) 'Toward a sustainability standard for cultural organizations : borrowing from tourism', Sustainable Development. doi: 10.1002/sd.71145.

Other publications

• Cwikla, M. (2026) Sustainability standard as a tool for diagnosis, learning, and improvement in arts and cultural organisations. Edited by L. Labaronne and M. Müller. Winterthur: ZHAW Zürcher Hochschule für Angewandte Wissenschaften. doi: 10.21256/zhaw-2601.
• Cwikla, M. (2025) 'Rezension: Garthe C.J. (2022), The Sustainable Museum. How Museums Contribute to the Great Transformation', Il Capitale Culturale : Studies on the Value of Cultural Heritage, (32), pp. 943–945. doi: 10.13138/2039-2362/4248.

Publications before appointment at the ZHAW

• Małgorzata Ćwikła, Eva Lindell, Images of the “future of work”. A discourse analysis of visual data on the internet, Futures, 153, 103235. https://doi.org/10.1016/j.futures.2023.103235
• Ćwikła, M., Konior, A., Laberschek, M., Pluszyńska, A., & Szostak, A. (2022). Mirror, mirror on the wall, do I want to know at all? A story about cultural organizations that conduct research on themselves and those that do not. International Journal of Cultural Policy, 28(4), 518-536. https://doi.org/10.1080/10286632.2022.2077933
• Ćwikła, M., Góral, A., Bogacz-Wojtanowska, E., Dudkiewicz, M. (2020). Project-Based Work and Sustainable Development—A Comparative Case Study of Cultural Animation Projects, Sustainability, 12(16), 6519. https://doi.org/10.3390/su12166519
• Ćwikła, M. (2019). Good Labor. Affirmative Work Awareness and Hope [in:] Organising goodness and hope – Narratives beyond interregnum, Eds. Kostera, M., Ericsson, D., Edward Elgar, 188-198.
• Jałocha, B., Ćwikła, M. (2019). Observing the Process of Culture Projectification and Its Agents: A Case Study of Kraków [in:] The Projectification of the Public Sector, Eds. Hodgson, D., Fred, M., Bailey, S., Hall, P., Routledge.
• Ćwikła, M. (2018). Book review: Return to Meaning: A Social Science with Something to Say by Mats Alvesson, Yiannis Gabriel and Roland Paulsen, „Organization” Vol. 26 (2), 302-304.
• Ćwikła, M. (2017). Cultural Projects in 2030: A Performative Approach, [In:] ReThinking Management. Perspectives and Impacts of Cultural Turns and Beyond, Eds. Küpers, W., Sonnenburg, S., Zierold, M., Springer VS.
• Ćwikła, M., Jałocha, B. (2015). Unspread wings. Why cultural projects don't provide refreshing ideas for project management although they could?, „International Journal of Managing Projects in Business”, 8(4), 626-648.
• Ćwikła, M., Garzillo, C., Bosone, M., & Gravagnuolo, A. (2025). Stakeholders engagement processes for co-creation of strategic action plans for circular and human-centred cultural tourism in European heritage sites. In Advances in Cultural Tourism Research, (pp. 47-67). Springer. https://doi.org/10.1007/978-3-031-65537-1_4

Research data

• Cwikla, Malgorzata; Labaronne, Leticia, 2026. List of literature used in a semi‑systematic review. Harvard Dataverse. Available from: https://doi.org/10.7910/DVN/PYDIPG
• Cwikla, Malgorzata; Labaronne, Leticia; Müller, Martin, 2026. List of literature and coding tree used in a scoping review on the intersection of sustainability, arts management, and cultural policy. Harvard Dataverse. Available from: https://doi.org/10.7910/dvn/fqvsvm

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