Prof. Dr. Ester Reijnen

Tätigkeit an der ZHAW als

Leiterin Fachgruppe Angewandte Kognitionspsychologie

Arbeits- und Forschungsschwerpunkte, Spezialkenntnisse

Objektwahrnehmung und selektive Aufmerksamkeit, Visuelle Suche

Aus- und Fortbildung

2002 Studium Klinische Psychologie (1. Nebenfach: Allg. Psychologie, 2. Nebenfach: komb. med. Nebenfach), lic. phil., Universität Basel
2006 Promotion (Dr. phil.), Universität Basel

Beruflicher Werdegang

2008-2009: „Visual Attention Laboratory“ (Prof. Dr. Jeremy Wolfe), Harvard Medical School & Brigham and Women’s Hospital, Cambridge, MA, USA (Stipendium: Schweizerischer Nationalfonds)
6/2011-7/2011: "Chinese Academy of Sciences“ (Prof. Dr. Lin Chen), Peking, China (Stipendium: ETH)
2/2012-3/2013: "Center for Advanced StudiesLMU“ (Prof. Dr. Michael Zehetleitner), München, Deutschland (Stipendium: Center for Advanced StudiesLMU)

• Kundenzentrierte Anlageberatung: Entwicklung eines "Customer Expectations Configurator" / Teammitglied / Projekt laufend
• Doing good with Virtual Reality? / ProjektleiterIn / Projekt abgeschlossen
• Rail Transport Service Environment (RTSE II) / Teammitglied / Projekt abgeschlossen
• Risikoprofilierung für private Anlage- und Vermögensverwaltungskunden / Teammitglied / Projekt abgeschlossen

• Kühne, Swen Jonas; Reijnen, Ester; Ritter, Reto,

  2021.

  Appliance-based solar certificates : a new way of going green.

  Energy Policy.

  148(111986).

  Verfügbar unter: https://doi.org/10.1016/j.enpol.2020.111986

• Reijnen, Ester; Kühne, Swen Jonas; Stöcklin, Markus; Wolfe, Jeremy M.,

  2019.

  Choosing or rejecting a food item, does framing matter? And what has sugar to do with it!.

  Appetite.

  143(104410).

  Verfügbar unter: https://doi.org/10.1016/j.appet.2019.104410

• Reijnen, E.; Kühne, S. J.; von Gugelberg, H. M.; Crameri, A.,

  2019.

  Nudged to a menu position: the role of “I’m Loving It”!.

  Journal of Consumer Policy.

  42(3),

  S.441-453.

  Verfügbar unter: https://doi.org/10.1007/s10603-019-09413-4

• Kühne, Swen Jonas; Reijnen, Ester; Crameri, Aureliano,

  2019.

  When too few is bad for the environment : choice set size and default effects for electricity products.

  Swiss Journal of Psychology.

  79(1),

  S.35-41.

  Verfügbar unter: https://doi.org/10.1024/1421-0185/a000232

• Kühne, Swen Jonas; Hackenfort, Markus; Reijnen, Ester,

  2017.

  It's time to switch: when do consumers switch to more energy-efficient appliances [Paper].

  In:

  Garcia Mira, Ricardo; Steg, Linda; Schultz, Wesley; Hartig, Terry, Hrsg.,

  Book of abstracts : International Conference on Envirionmental Psychology.

  International Conference on Environmental Psychology, A Coruña, Spain, 30 October - 01 November 2017.

  S.295.

• Kühne, Swen Jonas; Hackenfort, Markus; Reijnen, Ester,

  2016.

  Energy efficient technology - badly communicated : the importance of energy label design [Poster].

  In:

  Cognitive Psychology Section Annual Conference.

  BPS Cognitive Psychology Section Annual Conference, Barcelona, Spain, 31. August - 2. September 2016.

  British Psychological Society.

  S.73.

• Hackenfort, Markus, Hrsg.,

  2017.

  Chancen und Risiken der Nutzung von digitalen Brillen im Strassenverkehr.

  Winterthur:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

  Verfügbar unter: https://doi.org/10.21256/zhaw-1272

• Fabrikant, Sara; Reijnen, Ester; Weber, Wibke,

  2020.

  Virtual reality and political decision-making.

  In:

  Digital Democracy Workshop, Zurich, 5-6 November 2020.

• Högger, Maria; Hartmann, Cathérine; Reijnen, Ester; Hackenfort, Markus,

  2018.

  How to motivate people to eat more environmental friendly? : an intervention study that investigates also on unconscious processes.

  In:

  Behave 2018 : Book of Abstracts.

  5th European Conference on Behaviour and Energy Efficiency (BEHAVE 2018), Zurich, 5-7 September 2018.

  Zürich:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

• Gosteli, Flavia; Hartmann, Cathérine; Reijnen, Ester; Hackenfort, Markus,

  2018.

  Reducing single-use waste : determinant factors for the use of reusable dishes on a university campus.

  In:

  Behave 2018 : Book of Abstracts.

  5th European Conference on Behaviour and Energy Efficiency (BEHAVE 2018), Zurich, 5-7 September 2018.

  Zürich:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

• Lohmann, Anne C.; Hartmann, Cathérine; Reijnen, Ester; Hackenfort, Markus,

  2018.

  Train, Plane or Skype? Testing possible interventions to reduce flight emissions at Zurich University of Arts.

  In:

  Behave 2018 : Book of Abstracts.

  5th European Conference on Behaviour and Energy Efficiency (BEHAVE 2018), Zurich, 5-7 September 2018.

  Zürich:

  ZHAW Zürcher Hochschule für Angewandte Wissenschaften.

• Hackenfort, Markus; Hartmann, Cathérine; Reijnen, Ester,

  2016.

  "Times are changing" - why people change the way they travel : finding and explaining specific reasons for changes in travel modes.

  In:

  4th European Conference on Behaviour and Energy Efficiency (BEHAVE 2016), Coimbra, Portugal, 8-9 September 2016.

• Hartmann, Cathérine; Reijnen, Ester; Hoegger, Maria; Hackenfort, Markus,

  2016.

  Plane or train? : CO2-emission information, price and some other factors explaining travel mode choices by millennials.

  In:

  4th European Conference on Behaviour and Energy Efficiency (BEHAVE 2016), Coimbra, Portugal, 8-9 September 2016.

Zeitschriftenbeiträge (peer reviewed):

Evans, K. K., Horowitz, T. S., Howe, P., Pedersini, R., Reijnen, E., Pinto, Y., Kuzmova, Y. and Wolfe, J. M. (2011). Visual attention. Wiley Interdisciplinary Reviews: Cognitive Science, 2, 503-514.

Huggenberger, H. J., Suter, S. E., Reijnen, E., & Schachinger, H. (2009). Cradling Side Preference is Associated with Lateralized Processing of Baby Facial Expressions in Females. Brain and Cognition, 70, 67-72.

Lindsey, D. T., Brown, A. M., Reijnen, E., Rich, A. N., Kuzmova, Y. I., & Wolfe, J. M. (2010). Color channels, not color categories, guide visual search for desaturated color targets. Psychological Science, 21, 1208-1214.

Métrailler, Y. A., Reijnen, E., Kneser, C., & Opwis, K. (2008). Scientific problem solving in a virtual laboratory: A comparison between individuals and pairs. Swiss Journal of Psychology, 67, 71-83.

Reijnen, E., Stöcklin, M., Wallach, D., Kassuba, T., & Opwis, K. (2007). Color similarity in visual search. Swiss Journal of Psychology, 66, 191-199.

Reijnen, E., Walder, F., Stöcklin, M., Wallach, D., & Opwis, K. (2005). Measuring the components of attention in a single task: An exploratory study. In K. Opwis & I.-K. Penner (Eds.), Proceedings of KogWis05: The German Cognitive Science Conference 2005 (pp. 155-160). Basel: Schwabe.

Reijnen, E., Wolfe, J. M., & Krummenacher, J. (2013). Coarse guidance by numerosity in visual search. Attention Perception & Psychophysics, 75, 16-28.

Wolfe, J., Reijnen, E., Horowitz, T., Pedersini, R., Pinto, Y., & Hulleman, J. (2011). How does our search engine “see” the world? The case of amodal completion. Attention, Perception, & Psychophysics, 73, 1054-1064.

Wolfe, J. M., Reijnen, E., van Wert M. J., Kuzmova, Y. I. (2009). In visual search, guidance by surface type is different than classic guidance. Vision Research, 49, 765-773.

Buchkapitel:
Penner, I.-K., Reijnen, E., & Opwis, K. (2006). Gedächtnis. In K. Schweizer (Hrsg.), Leistung und Leistungsdiagnostik (S. 33-51). Heidelberg: Springer Medizin Verlag.

Reijnen, E., Penner, I.-K., & Opwis, K. (2006). Gedächtnisdiagnostik. In K. Schweizer (Hrsg.), Leistung und Leistungsdiagnostik (S. 102-111). Heidelberg: Springer Medizin Verlag.

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