Plant-based labeling crackdown? EC draft regulation targets 29 «meat-related» terms

The European Commission (EC) has proposed new restrictions on the use of traditional meat-related terms by plant-based food products, reigniting a contentious debate in the food industry over labeling, transparency, and innovation.

Mittwoch, 30. Juli 2025

The draft regulation — part of a revision of the Common Market Organization Regulation to amend Regulation No 1308/2013 — seeks to ban 29 «meat» specific terms.

foodingredientsfirst.com

COM(2025)553 - Proposal for a Regulation of the European Parliament and of the Council amending Regulation (EU) No 1308/2013 as regards the school fruit, vegetables and milk scheme (‘EU school scheme’), sectoral interventions, the creation of a protein sector, requirements for hemp, the possibility for marketing standards for cheese, protein crops and meat, application of additional import duties, rules on the availability of supplies in time of emergencies and severe crisis and securities

Siehe Annex I Part 1a (pdf)

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