Services and consultancy
We offer a wide range of research-based business and consultancy services. These are designed for companies, the media, schools, universities, public authorities and NGOs, but also for private individuals and management personnel.
Take advantage of our expertise in the field of language and communication. We can help you find tailor-made and needs-related solutions to complex problems.
If you are looking for specialised support or consultancy in a different area of applied linguistics, such as multilingual communication, intercultural communication or language teaching, please contact Andrea Thomas-Spengler. Andrea will work with you to find a solution that meets your needs.
In our competence centre for barrier-free communication, we provide support for people with hearing or visual impairments and for people who have very limited knowledge of a language. We use (computational) linguistic methods to ensure unrestricted communication and full accessibility to information.
Goethe-Institut German exams
Within the School of Applied Linguistics, we have a regional Goethe-Institut examination centre. Here, candidates can take exams in German as a foreign language at all levels (A1 – C2).
Communications Compass IAM
The Communications Compass service offered by the Institute of Applied Media Studies IAM is designed for companies, non-profits, political organisations and media editorial departments. We review and optimise your communication concepts and strategies. We can also help you to target your use of media more effectively and to optimise processes and/or results in public communication.
Optimising specialised texts
As part of our work in the research area of Specialised Communication and Knowledge Transfer, we advise companies, public institutions and professionals on how to optimise their specialised texts. We start by reviewing the conceptualisation and structure of texts and the understandability of technical terms. We then make recommendations as to how texts can be optimised, taking into account their purpose and the needs of their target audience.
We offer public authorities, companies from various sectors, private individuals and students a wide range of services designed to improve their writing skills. If you are looking for writing consultancy services tailored to your needs or the needs of your employees, you’ve come to the right place. Please contact us to discuss your requirements.
Language tests for the recognition of foreign teaching diplomas
On behalf of the cantonal ministers of education (EDK), we carry out language tests in German, French and Italian for teachers in connection with the recognition of foreign teaching diplomas.
Two people with different mother tongues learn their partner’s language at their own pace. Tandem is free of charge and is offered by the School of Applied Linguistics. We will provide you with a Tandem partner and support from our Tandem team.
We offer augmented-reality applications, documentation and weak point analyses, optimisation of documentation processes, individual documentation concepts and localisation (adapting documentation and user interfaces to local conditions).
We offer support in all areas related to terminology. We check your documents for terminological consistency and expert and/or lay understandability. We can also help you to create a terminology database for your company or organisation.
We test the user-friendliness of technical products, software applications and technical documentation in our usability lab and with our mobile eye-tracking glasses. We also organise focus groups to evaluate the opinions and ideas of potential users at an early stage of product development.
Text and media workshops IAM
The text and media workshops run by the IAM are designed for editorial and communication teams as well as for individuals in management and editorial positions. These services are modular in structure and include the following: Corporate Publishing Review, Media Design, Writing Workshop, Writing Coaching and Media Training.