Since 1923
IAP Institute of Applied Psychology
The IAP uses the scientific findings of psychology to address practical issues in the real world. With a wide range of continuing education courses and services, we provide psychological knowledge and assist our clients in putting it into practice.
Continuing education
Psychology in practice: At the IAP you expand your expertise and use the newly acquired competencies quickly and purposefully in your professional and private life.
Consultancy Services
At the IAP we offer scientific knowledge and extensive experience in the world of practice. We provide practical services and consulting that help in everyday work and life.
Using psychology in everyday life
Psychology has an impact on many areas of living and working together. In our work at the IAP we bring together scientific knowledge and extensive experience in the practical world. Our services and continuing education courses are therefore practice-oriented, proven in practice, and evidence-based. This is useful psychology for everyday work and life.
We view consulting and continuing education as a holistic and creative process that thrives on you, the client, contributing your own expertise. Because for us, people are the focus. We look forward to welcoming you to the IAP.

«The IAP stands for quality and for the willingness to break new ground and try new things. We do this also together with our clients, who work with us, for example on current developments and issues in continuing education.»
Prof. Dr. Christoph Negri
Director, IAP
The IAP in Figures
The IAP Institute of Applied Psychology empowers individuals and organizations with psychological and interdisciplinary continuing education and consulting services. We promote competencies that enable responsible and successful action. As a part of the ZHAW, with our diverse range of programmes, target groups, and unique culture, we make a special contribution to the Swiss higher education landscape.
Figures are not just figures. Behind every number there are people, stories, and values. These are the figures that embody our values.
Since 1923, we have been developing evidence-based solutions for the economy and society and support leaders and teams in achieving their goals.
Approx. 120 staff at the IAP do the best for our clients every day. In doing so, we continuously learn and develop together with our customers.
Approx. 3,000 people participate in our continuing education courses each year. In doing so, they develop their personalities and quickly apply their skills in everyday life.
3,400 clients use our counselling and consulting services each year. We support them in acting responsibly and successfully.