Since 1923

the IAP has developed solutions for real world challenges.

IAP Institute of Applied Psychology

The IAP puts psychology to use for everyday life.

The IAP is the leading continuing education and counselling services institute for applied psychology in Switzerland. Since 1923 the IAP has developed specific solutions for real world challenges based on best evidence from psychology research. Through its consulting services und continuing education programmes the IAP fosters competence in people and organizations, thus enabling them to act responsibly and successfully. In the interplay between services (counselling, coaching, diagnostics and therapy), continuing education, research, and teaching, the latest findings in research and long years of experience in practice complement each other. On this basis, we develop services that are practice-oriented, tested in practice and research-based.