Helene Martina von Gugelberg
Helene Martina von Gugelberg
ZHAW
School of Applied Psychology
Section for Applied Cognitive Psychology
Pfingstweidstrasse 96
8005 Zürich
Publications
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Reijnen, E.; Kühne, S. J.; von Gugelberg, H. M.; Crameri, A.,
2019.
Nudged to a menu position: the role of “I’m Loving It”!.
Journal of consumer policy.
42(3),
pp. 441-453.
Available from: https://doi.org/10.21256/zhaw-17969