Customer-centric improvement of a video on demand application based on behavioral insights
At a glance
- Project leader : Prof. Dr. Frank Hannich
- Project team : Céline Forestier, Bettina Gehring, Dr. Linda Miesler, Marc Woog, Adrian Wüthrich
- Project budget : CHF 300'000
- Project status : completed
- Funding partner : CTI (KTI-Projekt / Projekt Nr. 14510.1;8 PFES-ES)
- Project partner : Acetrax AG
- Contact person : Frank Hannich
Further information
Publications
-
Miesler, Linda; Gehring, Bettina; Hannich, Frank; Wüthrich, Adrian,
2014.
User experience of video‑on‑demand applications for smart TVs : a case study [paper].
In:
Design, User Experience, and Usability : User Experience Design Practice.
Third International Conference - DUXU 2014, Crete, Greece, 22-27 June 2014.
Springer.
pp. 412-422.
Available from: https://doi.org/10.1007/978-3-319-07638-6